ApproveThis manages your Buraq Integration approvals.

Why Combine ApproveThis and Buraq?

Businesses today need tools that work together to eliminate bottlenecks, especially when customer interactions demand quick decisions. Buraq, an AI chatbot builder, excels at engaging visitors and gathering critical data during conversations. ApproveThis, a dedicated approval management platform, turns those interactions into actionable workflows. When connected via Zapier, these two systems create a seamless bridge between customer intent and internal decision-making.

Imagine a customer asking your chatbot for a refund outside policy guidelines. Instead of leaving the support team scrambling to manually escalate the request, Buraq can trigger an approval workflow in ApproveThis the moment the conversation reaches a predefined checkpoint. Managers review the case directly from their inbox, click “approve” or “deny,” and the chatbot automatically informs the customer—all without switching tools or losing context.

Key Benefits for Teams

Customer Support: Resolve Issues Faster

Support teams using Buraq can automate escalations for complex requests. For example, when a high-value client requests a custom contract addendum via chat, ApproveThis routes the proposal to legal and sales teams with calculated fields showing potential revenue impact. Approvers receive email notifications with embedded context, reducing back-and-forth by 60% in pilot deployments.

Sales: Close Deals Without Delay

Sales chatbots often handle discount requests or custom pricing. By linking Buraq’s Zapier block to ApproveThis, proposals requiring manager sign-off get processed during the conversation. Approval thresholds auto-approve discounts under 10%, while larger exceptions route to directors. Real-time tracking lets reps update clients instantly—no more “I’ll get back to you.”

Operations: Streamline Internal Requests

Employees interacting with Buraq for IT support or procurement can trigger approval workflows without manual forms. A chatbot collects request details, ApproveThis routes it to budget approvers, and vacation delegation ensures backups review urgent tickets. One manufacturing client cut equipment purchase delays from 5 days to 8 hours using this method.

How It Works: Automation in Action

When a visitor reaches Buraq’s Zapier block, the integration triggers a new approval request in ApproveThis. Here’s a real-world scenario: An e-commerce company uses Buraq to handle bulk order inquiries. If a buyer requests 500 units with expedited shipping, the chatbot:

• Collects delivery dates and payment terms
• Triggers an ApproveThis workflow via Zapier

ApproveThis then calculates profitability using dynamic fields, routes the request to the warehouse manager (with inventory checks), and escalates to the CFO if margins dip below 15%. All approvals happen via email, so approvers don’t need Buraq logins—ideal for external partners.

Setting Up the Integration

Connect Buraq and ApproveThis in under 15 minutes using Zapier:

1. Create a Zapier account if you don’t have one (visit Zapier).
2. Choose “When a visitor activates Buraq’s Zapier block” as the trigger.
3. Select ApproveThis’s “Create Request” action, mapping Buraq’s conversation data to approval fields.
4. Test with a live chat to ensure requests appear in ApproveThis’s dashboard.

Pro Tip: Use ApproveThis’s conditional logic to route Buraq-triggered requests differently based on chat intent. For instance, route refunds to finance and feature requests to product teams automatically.

Unique Advantages You Can’t Ignore

While both tools excel independently, their integration solves specific pain points:

No License Headaches

ApproveThis approvers only need email access—no additional Buraq seats required. This keeps costs predictable when collaborating with external agencies or clients.

Decisions Grounded in Data

ApproveThis’s calculated fields let you embed real-time metrics into approval requests. If a Buraq chatbot submits a sponsorship request, the workflow can display remaining budget, past ROI, and attendance projections—all auto-generated from connected systems.

Audit-Ready Transparency

Every Buraq-triggered request is tracked in ApproveThis’s dashboard with timestamps, approver comments, and outcome history. Compliance teams gain instant visibility without manual reports.

Industries That Benefit Most

E-Commerce: Handle Exceptions at Scale

Online retailers use Buraq to manage holiday-season queries. When customers ask for price matches or out-of-stock alternatives, ApproveThis routes exceptions to regional managers based on order location. One retailer reduced response times from 12 hours to 47 minutes during peak sales.

SaaS: Accelerate Feature Rollouts

Product teams embed Buraq in their help center to gather user feedback. Feature requests that hit 50+ upvotes trigger approval workflows for sprint planning. ApproveThis’s consensus-based approvals ensure buy-in from engineering, marketing, and support before commits.

Professional Services: Streamline Client Onboarding

Agencies using Buraq for intake forms automate contract approvals. New client terms submitted via chat route to legal, then to the CFO for fee approval. Vacation delegation prevents delays when team members are OOO.

Getting Started

To implement this integration:

1. Sign up for ApproveThis (existing users can skip this step).
2. Build a Buraq chatbot with a Zapier block for decision points.
3. Use Zapier to link the block to an ApproveThis workflow.

For complex use cases like multi-region approvals or compliance-heavy industries, schedule a demo with ApproveThis’s automation team. They’ll help configure role-based access, thresholds, and escalation paths tailored to your Buraq workflows.

The Bottom Line

ApproveThis and Buraq bridge the gap between customer-facing interactions and internal decision-making. By automating approval triggers from chatbot conversations, businesses eliminate manual handoffs, reduce response times, and maintain audit trails effortlessly. The integration’s email-based approvals and license-free collaboration make it ideal for teams working across departments or with external partners.

Ready to transform chat interactions into actionable workflows? Register for ApproveThis or schedule a personalized demo to see how it works with Buraq.