
ApproveThis manages your QUESTIONSTAR Integration approvals.
April 17, 2025
Integration Category: Analytics
Why Approval Workflows Matter in Data-Driven Organizations
Modern businesses run on data – but collecting insights is only half the battle. The real challenge lies in turning survey responses into actionable decisions while maintaining accountability. This is where the combination of QUESTIONSTAR's survey expertise and ApproveThis' structured approval management creates a competitive advantage. Together, they bridge the gap between data collection and operational execution.
Capabilities at a Glance
QUESTIONSTAR: The Insight Engine
Used across industries for customer feedback, employee satisfaction surveys, and market research, QUESTIONSTAR provides robust tools for designing targeted surveys and analyzing response patterns. Its real power emerges when survey data triggers concrete business actions.
ApproveThis: The Decision Accelerator
ApproveThis transforms approval processes from bureaucratic bottlenecks into strategic assets. Features like multi-step conditional workflows, automatic escalation rules, and email-based approvals ensure decisions happen at the right time, by the right people – even when working across departments or with external partners.
The Integration Advantage
When connected through Zapier, these platforms enable organizations to:
- Convert survey insights into approved actions within hours instead of days
- Maintain compliance through auditable decision trails
- Reduce manual data entry between systems by 80%
Critical Differentiators
Unlike basic form-to-email solutions, this integration handles complex scenarios:
Example: A customer satisfaction survey in QUESTIONSTAR triggers an approval chain in ApproveThis that automatically routes critical feedback to product teams while sending standard responses to support. Approval thresholds ensure only high-priority issues reach executives.
Real-World Use Cases
1. Customer Experience Management
When a QUESTIONSTAR survey detects a poor Net Promoter Score (NPS), ApproveThis can:
- Route the response to account managers for immediate follow-up approval
- Trigger discount offers requiring supervisor sign-off
- Escalate systemic issues to product leadership based on complaint volume
Industry Application: Retail
A national clothing chain uses this integration to handle customer returns. Survey responses about defective products automatically generate approval requests for replacement shipments, with:
- Automatic approval for claims under $50
- Regional manager review for $50-$500
- Director-level approval for higher amounts
2. Employee Feedback Loops
HR teams can configure QUESTIONSTAR exit surveys to trigger ApproveThis workflows that:
- Route retention counteroffers to department heads
- Flag policy concerns for legal review
- Initiate manager training requests based on recurring feedback patterns
Industry Application: Healthcare
A hospital network automates staff equipment requests. Nurses complete a QUESTIONSTAR form specifying needs, which routes through ApproveThis to:
- Shift supervisors for urgent inventory checks
- Procurement for bulk orders
- Finance for budget exceptions
Implementation Guide
Setup Essentials
1. Create a Zapier account if you don't have one
2. Connect QUESTIONSTAR as the trigger app
3. Set ApproveThis as the action app
4. Map survey fields to approval request templates
5. Test with live data
Pro Tip
Use ApproveThis' calculated fields to auto-populate approval criteria based on survey responses. For instance, set budget thresholds that change based on the respondent's department pulled from QUESTIONSTAR metadata.
Team-Specific Benefits
Marketing Teams
Accelerate campaign approvals by linking QUESTIONSTAR concept testing surveys to ApproveThis workflows. When 70% of test respondents approve a message, it automatically routes to legal for compliance review instead of manual escalation.
Operations Managers
Connect supplier evaluation surveys to procurement approval chains. Vendor performance data from QUESTIONSTAR triggers reorder approvals in ApproveThis with built-in spend limits and backup vendor alerts.
Customer Success
Automate upsell opportunities by routing positive survey responses to ApproveThis workflows that queue account managers for follow-up calls while automatically generating contract templates.
Key Features in Action
Approval Thresholds
Automate routine approvals while flagging exceptions. If a QUESTIONSTAR survey indicates a $10K budget request from a department that typically spends $5K, ApproveThis can require CFO review without manual intervention.
Vacation Delegation
Ensure survey-driven requests never stall. When a product manager is OOO, ApproveThis automatically reassigns QUESTIONSTAR feature requests to their deputy based on Outlook/Zapier integrations.
Cross-Platform Transparency
Stakeholders see approval status in ApproveThis while maintaining QUESTIONSTAR's survey integrity. Approvers don't need QUESTIONSTAR licenses – they receive email decisions with one-click actions.
Getting Started
Begin with high-impact, low-risk workflows:
1. Content Approval: Route QUESTIONSTAR audience surveys to approve blog topics
2. Vendor Onboarding: Automate supplier qualification approvals
3. IT Requests: Convert employee tech surveys into approved equipment orders
For complex implementations, use ApproveThis' conditional logic to create multi-path workflows based on QUESTIONSTAR response scores. Pair with escalation rules to prevent bottlenecks.
Why This Integration Wins
Competitors require custom coding to achieve what this Zapier integration delivers out-of-the-box. By combining QUESTIONSTAR's specialized survey capabilities with ApproveThis' granular approval controls, organizations gain:
- Speed: Reduce decision latency by 65% on average
- Compliance: Built-in audit trails satisfy SOX and GDPR requirements
- Scalability: Handle 10 or 10,000 requests without added overhead
Next Steps
1. Register for ApproveThis (free trial available)
2. Explore pre-built Zapier templates
3. Book a workflow consultation with our integration experts
For teams already using QUESTIONSTAR, adding ApproveThis typically shows ROI within 14 days through reduced follow-up emails and faster cycle times. Implementation takes under 2 hours for most use cases.
Integrate with QUESTIONSTAR Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for QUESTIONSTAR
Suggested workflows (and their Zapier components) for QUESTIONSTAR
Create approval requests for new survey responses
Automatically create an approval request in ApproveThis when a survey response is received via QUESTIONSTAR. This integration streamlines decision-making by routing responses for structured review. *Note: Configure the ApproveThis request settings to align with your internal review process.*
Zapier Components

Trigger
New Survey Response
Triggers when a survey participant submits a response.
Action
Create Request
Creates a new request, probably with input from previous steps.
Submit new survey responses for manager approval
Automatically submit each new survey response from QUESTIONSTAR for manager approval using ApproveThis. This integration ensures that every response is reviewed through a structured approval workflow, enhancing operational efficiency. *Note: Verify that the approval routing in ApproveThis reflects your organizational hierarchy.*
Zapier Components

Trigger
New Survey Response
Triggers when a survey participant submits a response.
Action
Create Request
Creates a new request, probably with input from previous steps.
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