
ApproveThis manages your Hello Outbound Integration approvals.
April 17, 2025
Integration Category: Sales Crm
When Approval Management Meets Smart Outreach
Modern sales teams face a critical gap: generating leads is pointless if you can't act on them quickly. Hello Outbound excels at identifying hot prospects through event-triggered campaigns, but even the best leads get cold when stuck in approval limbo. ApproveThis fixes this disconnect by adding structured decision-making to Hello Outbound's outreach engine.
Together, these platforms create a closed-loop system for high-velocity sales operations. Hello Outbound captures lead signals – a downloaded whitepaper, a webinar attendance, a reply to a cold email. ApproveThis ensures those signals immediately trigger the right approvals: budget sign-offs, legal reviews, or priority escalations. The result? Deals move forward faster because sales doesn't wait for finance, and managers don't chase down paper trails.
Why This Integration Works (And Generic Tools Don't)
Hello Outbound isn't just another CRM – it's built for teams who use real-time prospect behavior to drive outreach. ApproveThis isn't just a ticketing system – it's designed for conditional, multi-layered business approvals. When connected via Zapier, they handle scenarios most tools can't:
Scenario 1: The High-Stakes Lead
A enterprise prospect replies to a cold email in Hello Outbound. This triggers an ApproveThis workflow requiring:
- Sales Director approval (due to deal size)
- Legal team review (custom contract terms requested)
- Automatic priority tagging if not resolved in 4 hours
Result: The sales rep skips 3 days of internal emails. Legal gets context directly from Hello Outbound's activity log. The deal closes before competitors even send a proposal.
Scenario 2: The Compliance Hurdle
A healthcare company uses Hello Outbound for physician outreach. Every approved lead in Hello Outbound starts an ApproveThis workflow that:
- Checks Sunshine Act compliance thresholds
- Routes high-value meal requests to compliance officers
- Auto-approves routine follow-ups under $500
Result: The sales team avoids compliance violations while maintaining rapid outreach. Approvers only see exceptions, not every request.
Real-World Use Cases (Beyond the Obvious)
For SaaS Startups: Scaling Outbound Without Chaos
Hypergrowth teams using Hello Outbound often hit a wall: their SDRs generate more leads than Account Executives can handle. Connecting Hello Outbound to ApproveThis lets you:
- Auto-route inbound demo requests based on lead score thresholds
- Require manager approval before adding enterprise leads to cadences
- Trigger legal review when prospects mention specific contract terms
Example: A Series B cybersecurity firm reduced lead response time from 12 hours to 22 minutes by auto-approving low-risk leads while flagging regulated industries for compliance checks.
For Agencies: Client Approvals That Don't Kill Momentum
Marketing agencies using Hello Outbound for client campaigns often get stuck waiting for client sign-offs. With ApproveThis:
- Client stakeholders approve/deny outreach sequences via email (no login required)
- Missed approval deadlines auto-escalate to agency PMs
- All client feedback is logged in Hello Outbound for audit trails
Example: A B2B content agency cut campaign launch delays by 68% by replacing weekly client syncs with real-time ApproveThis workflows tied to Hello Outbound triggers.
Technical Setup (It’s Simpler Than You Think)
Connecting Hello Outbound and ApproveThis takes under 15 minutes via Zapier:
- In Zapier, choose Hello Outbound as your trigger app (e.g., "Lead Replied")
- Map key fields from Hello Outbound (lead score, reply content) to ApproveThis
- Set up conditional logic in ApproveThis based on those fields
Critical Note: ApproveThis doesn't require external approvers to have Hello Outbound licenses. Clients, legal teams, or execs approve via email while your team works in both systems.
Teams That Benefit Most
Sales Ops Leaders
Reduce deal slippage caused by manual approvals. Use ApproveThis' calculated fields to auto-approve leads below CAC targets or escalate high-value deals with one click.
Compliance Officers
Embed regulatory checks into Hello Outbound workflows. ApproveThis' audit trails prove due diligence, while vacation delegation prevents approval bottlenecks during PTO.
Agency Account Managers
Replace endless client emails with structured ApproveThis workflows. Real-time tracking in both platforms shows clients exactly where campaigns stand without status meetings.
Why This Isn’t Just Another Integration
Most Zapier integrations just pass data. This combo changes how teams operate:
- Hello Outbound tells you when a lead is hot
- ApproveThis ensures the right people act immediately
Together, they turn "We need to discuss this" into "Approved – proceed."
It’s not about doing more – it’s about eliminating the 17% of deals that die internally before ever reaching the prospect.
Getting Started
1. Register for ApproveThis (free 14-day trial)
2. Connect your Hello Outbound account via Zapier
3. Build your first approval workflow in under 10 minutes
For complex use cases: Book a 20-minute demo to see how conditional thresholds and approval groups can automate 80% of your manual review processes.
Integrate with Hello Outbound Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Hello Outbound
Suggested workflows (and their Zapier components) for Hello Outbound
Create approval requests for new lead approvals
When a lead is approved in Hello Outbound, this integration creates an approval request in ApproveThis to trigger a review process. Use this automation to ensure that approved leads are promptly routed for further evaluation. *Note: Confirm that all necessary data fields are accurately mapped in ApproveThis.*
Zapier Components

Trigger
Lead Approved
Triggers when a lead is approved in a Data Signal
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new lead replies
When a lead replies to an outreach campaign in Hello Outbound, this automation creates an approval request in ApproveThis. It streamlines follow-up by initiating a review process immediately after a lead response. *Note: Ensure your approval workflow parameters are configured to handle lead follow-ups.*
Zapier Components

Trigger
Lead Replied
Triggers when a lead has replied to an outreach campaign.
Action
Create Request
Creates a new request, probably with input from previous steps.
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