
ApproveThis manages your Dealintent Integration approvals.
April 17, 2025
Integration Category: Sales Crm
Close Deals Faster with ApproveThis and Dealintent
Why Approval Automation Matters in B2B Sales
Modern sales teams face a critical challenge: accelerating deal velocity without sacrificing oversight. Dealintent has become essential for managing complex B2B pipelines, but even the best CRM hits roadblocks when deals require internal approvals. This is where ApproveThis transforms the game. By connecting Dealintent's deal rooms and contact management with ApproveThis' granular approval automation through Zapier, teams gain precision control over decision-making while maintaining the speed demanded in competitive markets.
Strategic Alignment: Where Dealintent Meets ApproveThis
Dealintent excels at organizing company data, contacts, and deal progression - but finalizing high-value agreements often requires cross-functional alignment. ApproveThis adds structured governance exactly where sales automation needs it most:
- Approval Triggers: Auto-initiate reviews when deals reach specific stages or values
- Compliance Safeguards: Enforce spending limits and contract terms before commitments
For example, a $500K enterprise deal might automatically route for legal review in ApproveThis when marked "Ready for Contract" in Dealintent - all while keeping the CRM updated in real time.
Four Ways This Integration Transforms Sales Operations
1. Company Onboarding with Built-In Compliance
When new companies enter Dealintent, ApproveThis can automatically trigger KYC (Know Your Customer) reviews or credit checks. A manufacturing supplier reduced client onboarding time by 40% using this workflow, with legal and finance teams reviewing high-risk accounts directly from approval emails without needing Dealintent access.
2. Contact Validation at Scale
Automatically flag new contacts missing essential data (like purchase authority verification) for manager approval before syncing to Dealintent. A SaaS company eliminated 22 hours/month of manual contact scrubbing by using ApproveThis' calculated fields to validate decision-maker roles against deal size.
3. Approval-Driven CRM Updates
Closed a deal? ApproveThis instantly triggers Dealintent to update deal room statuses and notify account teams. This bi-directional sync ensures CRM hygiene without manual data entry. One cybersecurity firm cut post-sale handoff delays by 68% using this method.
4. Escalation Protocols for Stalled Deals
ApproveThis' vacation delegation and approval thresholds prevent deal stagnation. If a key approver is unavailable, requests auto-reassign while maintaining an audit trail. Teams can configure automatic escalations when deals approach expiration dates in Dealintent.
Technical Setup Made Simple
Connecting Dealintent and ApproveThis requires no coding expertise:
- Create a Zapier account
- Choose your trigger (e.g., "New Company" in Dealintent)
- Select ApproveThis' "Create Request" action
- Map Dealintent fields to ApproveThis' approval template
Most teams configure their first workflow in under 15 minutes. ApproveThis maintains all historical approval data separately from Dealintent, creating an immutable audit trail without CRM clutter.
Cross-Functional Benefits
Sales Teams
Reps gain real-time visibility into approval statuses directly within Dealintent deal rooms. Automatic reminders prevent follow-up fatigue, while conditional logic routes complex deals to the right stakeholders.
Finance & Legal
Approval thresholds automatically escalate contracts exceeding predefined risk levels. All decisions sync back to Dealintent with timestamps and comments, simplifying compliance audits.
Executive Leadership
Custom reports combine ApproveThis' decision analytics with Dealintent's pipeline data, revealing how approval bottlenecks impact deal velocity.
Unique Advantages You Can't Ignore
While basic approval tools exist, ApproveThis delivers enterprise-grade functionality that complements Dealintent's strengths:
Email-Based Approvals: External partners can review deals without CRM access - critical for channel sales and co-selling scenarios. Approvers simply click "Approve/Reject" in their inbox, with decisions instantly reflected in Dealintent.
Dynamic Calculations: Automatically flag deals requiring special handling. Example: If a Dealintent opportunity exceeds $250K, ApproveThis can require CRO approval while simultaneously checking against quarterly quota data.
Real-World Impact Across Industries
Enterprise Software
A cloud provider reduced legal review time for partner deals by 55% using automatic approval triggers when Dealintent opportunities reached certain contract values.
Commercial Real Estate
Brokers automated lease approval workflows, syncing finalized terms back to Dealintent to instantly update property records and tenant portals.
Healthcare Technology
Compliance teams ensured all Dealintent contacts met HIPAA requirements through mandatory ApproveThis validations before CRM integration.
Getting Started
To implement these workflows:
- Register for ApproveThis (14-day free trial)
- Connect to Dealintent via Zapier
- Clone pre-built templates or create custom approval logic
For complex sales environments, request a personalized demo to see how approval automation can be tailored to your Dealintent configuration.
The Future of Governed Deal Execution
As sales cycles compress and deal complexity increases, the ApproveThis-Dealintent integration represents more than workflow automation - it's a fundamental shift in how teams balance speed and control. By embedding intelligent approvals directly into the CRM lifecycle, organizations finally resolve the tension between aggressive revenue targets and necessary oversight.
This isn't about adding another tool. It's about creating a self-regulating system where deals progress faster because governance becomes frictionless. ApproveThis doesn't just integrate with Dealintent - it amplifies Dealintent's value by making every approval a catalyst for momentum rather than a bureaucratic speed bump.
Integrate with Dealintent Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Dealintent
Suggested workflows (and their Zapier components) for Dealintent
Create approval requests for new companies
When a new company is created in Dealintent, an approval request is generated in ApproveThis to review company details. This integration ensures valid company entries and streamlines the approval process.
Zapier Components

Trigger
New Companies
Triggers when new company is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new contacts
When a new contact is added in Dealintent, an approval request is automatically initiated in ApproveThis to validate the contact information. This automation reduces manual checks and expedites onboarding.
Zapier Components

Trigger
New Contacts
Triggers when new contact is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create dealintent contacts for new approval requests
When an approval workflow is initiated in ApproveThis, this automation creates a new contact in Dealintent to keep customer records up-to-date. The integration bridges approval and CRM processes for smoother operations.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create Contact
Create a new contact
Update deal rooms on approval completion
When an approval request is finalized in ApproveThis, Dealintent automatically updates the corresponding deal room details. This integration keeps deal statuses current and streamlines post-approval processes.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Update Deal Room
Update Deal Room Details
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