Why Force Your Team to Choose Between Pretty Forms and Fast Decisions?
Let’s cut to the chase: Growform makes forms that don’t suck. ApproveThis makes approvals that don’t stall. Together? They turn bureaucratic bottlenecks into actual business momentum. If your team’s still manually forwarding form submissions for sign-offs or losing requests in Slack threads, you’re not just wasting time – you’re leaving money on the table.
Here’s the reality for mid-sized companies: Every department lives in different tools. Marketing’s collecting campaign requests through Growform. Finance needs purchase orders rubber-stamped. HR’s got onboarding checklists. Without a system to connect these dots, approvals become invisible work – the kind that eats Fridays whole and makes managers miss their kids’ soccer games.
The Nuts and Bolts of Not Wasting Everyone’s Time
ApproveThis isn’t just another checkbox tool. When connected to Growform via Zapier, it becomes your enforcement layer for actually getting shit done. Here’s what that looks like in practice:
Instant Triggers, Zero Busywork
Every new Growform submission – whether it’s a client request, vendor application, or internal purchase order – automatically kicks off an approval chain in ApproveThis. No copying data between tabs. No “Hey, did you see that form from Tuesday?” emails. The system handles the nagging so people can handle actual work.
Approvals That Understand Context
While Growform collects the “what” (project details, budget numbers, client specs), ApproveThis handles the “who cares.” Built-in logic routes requests based on dollar amounts, department boundaries, or even specific keywords in submissions. A $500 office supply order gets auto-approved while a $50k client contract escalates to the legal team. No more playing calendar Tetris to get sign-offs.
Visibility Without Micromanagement
Managers get real-time dashboards showing exactly where every request stands. Junior staff stop guessing whether their submission got lost in the void. And because ApproveThis approvers don’t need Growform licenses (just email access), you can loop in clients or contractors without paying for extra seats.
Real-World Use Cases That Don’t Feel Like Corporate Fluff
Let’s break down exactly how this plays out across different teams:
Marketing Agencies: Client Requests That Don’t Derail Projects
Scenario: A client submits a major scope change through a Growform portal. The old way: Account manager manually notifies the creative director, finance checks the budget, and someone forgets to update the project timeline. The new flow:
- Growform submission triggers an ApproveThis workflow
- Automated checks verify against project budget thresholds
- Request routes to creative lead + finance + legal if needed
- Approved changes auto-update the project management tool
Result: Clients get faster answers. Project margins stay intact. No more “Who approved this?!” panic during retrospectives.
Manufacturing: Supplier Onboarding That Doesn’t Take Quarters
Growform collects vendor certifications, safety docs, and production capacity details. ApproveThis routes submissions to quality control, procurement, and legal teams based on response data. Conditional logic flags incomplete submissions before they hit approvers’ inboxes. Delegation rules keep things moving even when plant managers are on the floor.
Healthcare Clinics: Patient Requests That Follow Compliance
Patient intake forms in Growform trigger HIPAA-compliant approval chains. Nurses review medical requests, doctors approve treatment plans, and billing gets automated notifications for insurance follow-ups. Audit trails in ApproveThis keep everything JCAHO-friendly without sticky notes on charts.
Setting This Up Without Needing an IT Degree
Here’s the beauty of using Zapier – you’re not building some fragile Rube Goldberg machine. The integration works like this:
- Connect Growform and ApproveThis in Zapier (takes 2 minutes)
- Set triggers: “When new Growform submission → Create ApproveThis request”
- Map form fields to approval criteria (dollar amounts, categories, etc.)
- Add conditional logic: “If budget > $10k, require CFO approval”
Pro tip: Use ApproveThis’ calculated fields to auto-flag submissions that need special handling. Example: Multiply “quantity” by “unit cost” from Growform to trigger spend thresholds automatically.
Features You’ll Actually Use (Not Just Corporate Buzzwords)
While we’re here, let’s highlight ApproveThis capabilities that matter when paired with Growform:
- Email approvals: Approvers can sign off directly from Outlook/Gmail without logging into yet another system
- Vacation coverage: Auto-reassign approvals when someone’s OOO – no more “Waiting on Bob” delays
- Dynamic routing: Change approval paths based on Growform responses (e.g., high-risk projects go to legal)
Why This Beats “Just Using Spreadsheets”
Sure, you could export Growform CSVs and track approvals in Excel. But let’s be real – that only works until:
- Someone overwrites the “Status” column
- A critical request gets buried in tab 4
- Your controller asks for audit trails from Q2
With ApproveThis, every decision is timestamped, logged, and tied to the original Growform submission. Try getting that level of accountability from shared Google Sheets.
Who Actually Benefits From This Integration?
While every team wins, some get particular advantages:
Operations Teams
Stop being the human router for requests. Set up rules once and let the system handle escalations. Get real-time visibility without status update meetings.
Finance Departments
Enforce budget controls at the point of request – not after someone’s already swiped the corporate card. Auto-archive approved requests for audit season.
Client-Facing Roles
Give customers or vendors a polished Growform experience while maintaining internal controls. ApproveThis becomes the invisible layer protecting your team from scope creep.
The Bottom Line
Growform captures what needs deciding. ApproveThis ensures those decisions happen consistently and accountably. Together through Zapier, they remove the “Did we ever approve that?” conversations that plague growing companies.
Ready to Stop Chasing Approvals?
If you’re done with lost requests and inconsistent decisions, it’s time to automate properly. Register for ApproveThis and connect your Growform account in under an hour. Or schedule a demo to see exactly how approval workflows should work.
Integrate with Growform Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
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Best Approval Workflows for Growform
Suggested workflows (and their Zapier components) for Growform
Create approval requests for new Growform submissions
Streamline your approval process by creating a request automatically in ApproveThis whenever a new form submission is received via Growform. This integration ensures no form response goes unreviewed, aiding in faster decision-making and workflow efficiency.
Zapier Components

Trigger
New Form Submission
Triggers when a new form submission is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Capture approved requests as Growform data
Leverage your approval outcomes by capturing each completed workflow from ApproveThis into Growform. Automating entries ensures every approved decision is documented for future reference or further action, enhancing record-keeping and accountability.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
New Form Submission
Triggers when a new form submission is created.
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