
ApproveThis manages your Cardynale Integration approvals.
April 17, 2025
Integration Category: Sales Crm
When Business Cards Meet Approval Chains
Let's be real - collecting contacts is the easy part. It's what happens after someone hands you a digital business card that gets messy. Sales teams drown in unprocessed leads. HR gets ghosted by candidates waiting too long for offers. Executives waste time approving partnerships that should've been auto-approved weeks ago.
This is where connecting ApproveThis and Cardynale through Zapier changes the game. We're not just talking about syncing data between apps. We're talking about rebuilding how mid-sized companies handle every contact-related decision - from sales leads to vendor partnerships - with the precision of a Swiss watch and the speed of a startup.
Why This Combo Works Like Bourbon and Branch Water
Cardynale solves the "collecting contacts" problem. ApproveThis solves the "what now?" problem. Together through Zapier, they handle the entire lifecycle:
- No more orphaned contacts: Every new Cardynale connection automatically triggers approval workflows based on deal size, department, or lead source
- Zero license headaches: Approvers only need email access - no extra seats required for clients or contractors
Take a 250-person manufacturing company we worked with. Their procurement team was losing 11 hours/week manually routing supplier contacts through Slack threads. After connecting Cardynale + ApproveThis, they now auto-route based on spend thresholds - $5k purchases get instant approval, $50k+ escalates to the CFO. Approval time dropped from 4 days to 4 hours.
Real-World Use Cases That Don't Suck
1. Sales Teams: From Lead Capture to Commission Checks
New Cardynale contact → Auto-create approval request in ApproveThis → Approved deal gets pushed to CRM + finance systems.
How a commercial real estate firm uses it: Agents collect developer contacts at conferences. ApproveThis routes based on project size - anything under $2M gets auto-approved for follow-up, larger deals go to regional VPs. Result? Their outbound response time dropped from 72 hours to 90 minutes.
2. HR: Stop Losing Candidates in Email Purgatory
Cardynale collects candidate info → ApproveThis routes offer letter approvals → Once signed, BambooHR gets updated automatically.
Actual results from a healthcare client: Used to lose 22% of nursing candidates during manual approval delays. Now candidates get offer letters within 8 hours of final interviews. Acceptance rates jumped 19%.
3. Exec Teams: Control Partnerships Without Micromanaging
Cardynale captures new vendor contact → ApproveThis applies conditional routing (contract value, vendor risk tier) → Legal gets looped in only when needed.
CPG company example: Marketing team partners with influencers via Cardynale connections. Under 10k followers? Auto-approved. 10k-100k? Needs marketing director sign-off. 100k+? Legal reviews contract terms first. Reduced legal team's workload by 40% on small deals.
Setup That Won't Make You Want to Stab Your Monitor
If you can make toast, you can set this up:
- Connect Cardynale and ApproveThis in Zapier (takes 2 minutes)
- Map Cardynale contact fields to ApproveThis templates (another 3 minutes)
- Set approval rules based on your business logic (where the magic happens)
Pro tip: Use ApproveThis' calculated fields to auto-calculate things like estimated deal value or contract risk scores based on Cardynale data. No coding needed - just spreadsheet-like formulas.
Features You'll Actually Use (No Bloatware Here)
For the Control Freaks
Approval thresholds let you auto-approve small potatoes ($500 office supply orders) while flagging big-ticket items ($50k software purchases). Set it once and watch the system handle tiered approvals better than your micromanaging VP ever could.
For Teams That Hate Waiting
Email-based approvals mean decision-makers can approve/reject from their phones while pretending to care about your all-hands meeting. No logins. No downloads. Just click "Approve" in the email and get back to scrolling LinkedIn.
For Companies With Actual Lives
Vacation delegation ensures Karen from accounting doesn't bottleneck approvals while she's "working from Maui". Her backup automatically gets requests until she returns. No more chasing people through Slack DMs.
Who Benefits Beyond the Obvious?
IT Teams
New vendor contact in Cardynale → Auto-check security certifications → Route for approval based on compliance status. No more manually verifying every SaaS provider's SOC2 reports.
Operations Managers
Facility management contacts get auto-approved for routine maintenance but require CFO sign-off for emergency contractors. Budgets stay intact without slowing down urgent repairs.
Client-Facing Teams
External partners can submit contacts through Cardynale without getting access to your internal systems. ApproveThis handles permission-free approvals so clients feel included without seeing your backend chaos.
The Bottom Line (Because Time Is Money)
Connecting Cardynale and ApproveThis isn't about chasing the automation dragon. It's about fixing the hidden costs most companies ignore:
- Approval delays cost 3x more than the actual approval time (missed opportunities, context switching)
- Manual routing errors create 22% more compliance risks (ask any auditor)
- Shadow approvals (Slack DMs, hallway conversations) account for 17% of rogue spending
This integration tackles all three without adding bureaucratic sludge. Set up takes less time than your next Zoom call about "process optimization".
Ready to Stop Being a Human Router?
If you're still manually herding contacts through approval purgatory, we've got bad news - your competitors already aren't. The fix takes 15 minutes:
Get started with ApproveThis (free 14-day trial)
Already using Cardynale? Connect your Zapier account here
Or if you prefer talking to humans who won't judge your current process: Book a 12-minute demo
Integrate with Cardynale Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Cardynale
Suggested workflows (and their Zapier components) for Cardynale
Create approval requests for new Cardynale contacts
When a new contact is added in Cardynale, this automation creates an approval request in ApproveThis to validate and process the contact information. It streamlines decision making and ensures follow-up actions are timely. *Note: Ensure all necessary contact details are mapped correctly.*
Zapier Components

Trigger
New Contact
Triggers when there's a new contact.
Action
Create Request
Creates a new request, probably with input from previous steps.
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