
ApproveThis manages your Stomio Integration approvals.
April 17, 2025
Integration Category: Product Management
Why This Integration Changes the Game
When product teams use Stomio to collaborate with testers, they gain real-world feedback - but often hit bottlenecks in decision-making. ApproveThis removes these roadblocks by adding structured approval workflows to Stomio's customer-driven insights. Together, they create a closed-loop system where tester actions automatically trigger business processes, letting teams ship faster without compromising oversight.
Consider this: 68% of product launches face delays due to approval bottlenecks (Gartner). By connecting Stomio's real-time tester data with ApproveThis' decision automation, teams cut review cycles from days to hours. Product managers maintain control while eliminating manual follow-ups with stakeholders.
Key Integration Benefits
For Product Teams
When testers complete critical milestones in Stomio, ApproveThis automatically routes these events to the right decision-makers. QA leads receive completion reports for technical review, while marketing managers get notified when beta feedback meets launch criteria. Approval thresholds let you auto-approve routine items, focusing human attention where it matters.
For Cross-Functional Alignment
Legal doesn't need Stomio access to review tester agreements. When a new NDA invitation gets accepted in Stomio, ApproveThis sends the contract directly to your counsel's email with one-click approval. Finance teams automatically receive completed expense reports from beta testers, applying custom approval rules based on amount or category.
Real-World Use Cases
1. Streamlined Beta Testing Onboarding
Scenario: A SaaS company runs a 500-tester beta program through Stomio. Each accepted invitation requires legal review of NDAs and project managers to assign test groups.
Integration: Stomio's "New Invitation Response" triggers an ApproveThis workflow that:
- Routes signed NDAs to legal via email (no Stomio license required)
- Auto-assigns test groups upon legal approval
- Alerts PMs if any tester declines terms
Outcome: Reduced tester onboarding from 72 hours to 4 hours average.
2. Ship Faster with Automated Quality Gates
Scenario: A hardware startup uses Stomio to track tester completion of safety checklists. Engineering leads must verify all tests pass before production.
Integration: "Product Completed" events in Stomio create ApproveThis requests that:
- Apply conditional routing - failed tests go to QA, passed tests go to engineering
- Use calculated fields to highlight compliance gaps
- Escalate overdue approvals via Slack if launch dates approach
Outcome: Cut pre-production review time by 40% while improving defect catch rate.
3. Customer-Driven Feature Prioritization
Scenario: A mobile app company uses Stomio tickets to gather feature requests. Product leads need to vet ideas with engineering before roadmap inclusion.
Integration: "New Ticket Created" triggers initiate ApproveThis workflows that:
• Route high-impact ideas to CTO for technical feasibility checks
• Send approved features to Jira via Zapier
• Auto-decline duplicates using historical request data
Outcome: Reduced feature evaluation time from 2 weeks to 3 days.
Implementation Guide
Step 1: Create a Zapier account if you don't have one
Step 2: Connect Stomio as trigger app
- Choose your event: Invitation Response, Product Completed, etc.
- Select test data from recent Stomio activities
Step 3: Connect ApproveThis as action app
- Map Stomio data fields to approval request templates
- Set approval rules (sequential, consensus, thresholds)
Step 4: Test with live data
- Have testers perform actions in Stomio
- Verify approval flows in ApproveThis dashboard
Pro Tip: Use ApproveThis' calculated fields to auto-score Stomio submissions (e.g., priority = tester_score × issue_severity)
Team-Specific Advantages
Product Management
Maintain launch velocity by converting Stomio tester milestones into gated approvals. If beta feedback meets predefined success metrics (e.g., 80% task completion), ApproveThis can auto-approve next-phase rollouts while flagging exceptions for review.
Quality Assurance
Implement tiered approvals for bug fixes. Critical issues from Stomio tickets route directly to lead engineers, while low-severity items auto-approve for junior devs. Vacation delegation ensures no ticket gets stuck during absences.
Customer Success
Turn Stomio's tester engagement data into renewal decisions. When enterprise customers hit usage thresholds in Stomio, ApproveThis triggers discount approval workflows for account managers.
Why This Combo Works
Stomio excels at capturing customer input - ApproveThis excels at operationalizing it. Where other tools create either/or choices between speed and control, this integration provides both:
For Executives: Real-time visibility into product readiness via ApproveThis dashboards, fed by Stomio's ground-level data.
For Individual Contributors: No more chasing approvals - automated routing and reminders handle stakeholder coordination.
For Cross-Functional Teams: Approval logic adapts to different process needs (legal vs. engineering vs. marketing)
Getting Started
1. Sign up for ApproveThis (14-day free trial)
2. Explore Stomio's features
3. Build your first integration:
- Start simple: Auto-approve low-risk tester submissions
- Scale up: Add multi-departmental review for critical milestones
For complex use cases, schedule a demo to see advanced features like:
• Dynamic approval groups based on Stomio tester segments
• Budget guardrails using calculated fields
• Escalation rules tied to launch deadlines
The Bottom Line
In product development, time-to-decision is time-to-market. By connecting Stomio's customer insights with ApproveThis' approval automation, teams eliminate the 3-5 day waits that derail launches. Product managers gain structured governance without sacrificing agility, while executives get audit-ready records of every decision.
This isn't about replacing human judgment - it's about focusing it where humans outperform bots. Let automation handle the routing, reminders, and record-keeping. Your team keeps the strategic thinking.
Integrate with Stomio Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Stomio
Suggested workflows (and their Zapier components) for Stomio
Create approval requests for new invitation responses
Struggling to manage invitation responses? This automation creates an approval request in ApproveThis whenever a tester responds to an invitation in Stomio, streamlining your decision-making process. *Note: Configure approval criteria in ApproveThis as needed.*
Zapier Components

Trigger
New Invitation Response
Triggers when an invitation is responded by a tester.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new product completions
Need to verify product completions quickly? This integration sends every new product completion from Stomio as an approval request in ApproveThis, ensuring timely review and streamlined workflow. *Note: Check ApproveThis settings to match your approval criteria.*
Zapier Components

Trigger
New Product Completed
Triggers when a product is completed by a tester.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new task completions
Tired of manually verifying completed tasks? This automation converts every task completion in Stomio into an approval request in ApproveThis, reducing manual follow-up and accelerating process flows. *Note: Ensure your task criteria align with approval processes in ApproveThis.*
Zapier Components

Trigger
New Task Completed
Triggers when a task is completed by a tester.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new ticket creations
Frequently receiving new tickets can slow down decision-making. This automation sends every new ticket created in Stomio to ApproveThis as an approval request, enhancing oversight and response efficiency. *Note: Customize approval workflows in ApproveThis to suit your support needs.*
Zapier Components

Trigger
New Ticket Created
Triggers when a ticket is created by a tester.
Action
Create Request
Creates a new request, probably with input from previous steps.
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