When Approval Management Meets Voice Memo Intelligence
Let's cut to the chase: approvals suck when you're chasing down decision-makers through Slack threads or digging through email chains. Now imagine pairing that mess with voice memos that need transcription, summaries, and action items. That's where most teams using Cleft for AI-powered voice notes hit a wall – until you bring ApproveThis into the mix through Zapier.
Why This Combo Works
Cleft turns voice chaos into structured notes. ApproveThis turns "maybe later" into clear yes/no decisions. Together, they create closed-loop processes where voice memos trigger approvals and approvals update documentation automatically. For teams between 50-5k employees, this isn't just convenient – it's revenue protection.
Real-World Workflows That Actually Make Sense
1. Client Feedback to Approved Changes in 60 Seconds
Picture a marketing agency using Cleft to record client voice feedback on campaign drafts. With this integration:
- Cleft's AI generates summary notes
- Zapier triggers an ApproveThis workflow
- Creative leads approve/deny changes directly from email
No more misinterpreting vague voice notes. No more "I thought you handled that" emails. Approval thresholds mean small changes get auto-approved, while big asks route to the right people.
2. Legal Team's Worst Nightmare Solved
Law firms using Cleft to transcribe client meetings can auto-create approval requests for any action items. When a partner says "Let's amend section 4.2 of the contract" in a voice memo:
- Cleft tags the note as #contract-review
- ApproveThis routes it to junior associates with context
- Approved changes auto-update the matter file
Bonus: External counsel can approve via email without getting Cleft licenses.
3. Product Teams Shipping Faster
When engineering leads record bug fix priorities in Cleft, tags like #critical or #UI-issue can trigger approval chains. The kicker? ApproveThis' calculated fields automatically prioritize requests based on tagged severity levels in Cleft notes.
Setting Up Without Losing Your Mind
Here's the 2-minute drill:
- Connect ApproveThis and Cleft through Zapier
- Pick your trigger (new Cleft comment, tag change, etc.)
- Map Cleft's AI-generated summaries to ApproveThis request fields
- Set approval rules (thresholds, groups, escalation paths)
Pro tip: Use ApproveThis' vacation delegation so summer Fridays don't bottleneck approvals.
Who Actually Benefits From This?
Operations Teams
Finally bridge the gap between voice-driven teams (sales, support) and process nerds (finance, legal). Cleft's transcriptions become audit trails in ApproveThis automatically.
Client-Facing Roles
Account managers can record client calls in Cleft and get internal approvals before making promises. No more "I need to check with our team" delays.
Project Managers
See real-time approval statuses alongside Cleft notes in dashboards. Conditional logic means urgent requests jump queues based on Cleft's AI-detected keywords.
The Unfair Advantages
While other teams fiddle with manual updates, you'll have:
Email approvals that don't suck: Approvers get Cleft's AI summaries in approval emails – no app login required. Rejections auto-create follow-up tasks in Cleft.
Budget control: Set approval thresholds so small expenses from field teams auto-approve, while big spends alert finance automatically.
Zero training overhead: External partners approve via email. Internal teams use existing Cleft workflows.
Common Objections (And Why They're Wrong)
"We already have an approval process."
Cool. How many steps between a Cleft voice note and an approved action item? If it's more than one system, you're losing money.
"Our team prefers [other tool]."
Good news – ApproveThis integrates with everything else through Zapier too. This isn't an either/or play.
Bottom Line
Cleft's AI notes are useless if decisions stall in inboxes. ApproveThis' approvals are dangerous without context. Together? You've got enforceable processes that move at the speed of voice.
For teams scaling past 100 employees, this isn't about convenience – it's about eliminating the approval black holes that silently kill margins. Set it up once through Zapier and never wonder "Did we approve that?" again.
Next step: Book a 15-minute demo or start a free trial. Your CFO will approve.
Integrate with Cleft Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Cleft
Suggested workflows (and their Zapier components) for Cleft
Create approval requests for new comments from Cleft
Keep your team's workflow organized and efficient by automating approval requests for every new comment or reply made in Cleft. With this integration, each comment triggers the creation of a new approval request in ApproveThis, ensuring necessary evaluations are done promptly and systematically.
Zapier Components

Trigger
Comment Added
Triggers when a comment or reply is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for updated tags in Cleft
Enhance workflows by automatically launching approval requests whenever tags in Cleft are updated. This automation helps ensure all tag modifications are reviewed and approved, maintaining consistency and operational integrity.
Zapier Components

Trigger
Tags Updated
Triggers when tags are added to or removed from a note.
Action
Create Request
Creates a new request, probably with input from previous steps.
Update Cleft notes when requests are approved or denied
Ensure all team members stay informed by updating Cleft notes with the latest decision outcomes from ApproveThis workflows. This integration updates notes automatically when requests are approved or denied, streamlining communication and decision tracking.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Note Updated
Triggers when a note is updated.
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