
ApproveThis manages your Boomerangme Integration approvals.
April 17, 2025
Integration Category: Marketing Automation
When Approval Management Meets Loyalty Rewards
Let's get real - managing loyalty programs shouldn't feel like herding cats through a spreadsheet maze. Between card issuances, points tracking, and reward approvals, most teams waste more time on process BS than actual customer engagement. That's where combining ApproveThis and Boomerangme through Zapier changes the game.
ApproveThis handles the bureaucratic heavy lifting of approvals, while Boomerangme executes loyalty rewards. Together, they create an airtight system where customer incentives move at the speed of business, not bureaucracy. No more chasing down sign-offs or manual data entry between platforms. Just clean, automated workflows that keep customers happy and leadership sleeping soundly.
Why This Combo Works for Mid-Sized Companies
For teams managing 50-5,000 customers (or employees), this integration solves three critical pain points:
- No license juggling: Approvers don't need Boomerangme logins - they approve via email or ApproveThis dashboard
- Instant reward fulfillment: Approved requests trigger Boomerangme actions automatically
- Cross-team visibility: Marketing sees approval status, finance tracks reward costs, ops monitors fulfillment
Take a retail chain launching a new loyalty tier. Marketing wants to offer double points, but finance needs to cap the offer at 500 customers. With ApproveThis thresholds and Boomerangme's card management, they can set auto-approvals up to 500 signups, then require manual review beyond that - all without leaving their existing tools.
Real Workflows for Real Teams
1. Points That Move When You Do
Here's how a regional bank automated their customer onboarding:
The Problem: New account holders waited 3-5 days for welcome bonus points while compliance reviewed each application.
The Fix: Now, when Boomerangme issues a new loyalty card (trigger), ApproveThis automatically routes the bonus points request to compliance. Approved? Points hit the customer's account before their first deposit. Denied? The card still works with base benefits.
Key players: Compliance teams get structured requests with all needed docs attached. Branch managers see real-time approval status. CSRs don't field "where's my points?" calls anymore.
2. Feedback That Actually Does Something
A hotel chain's dirty secret: Customer feedback about rewards went into a black hole between departments. Now:
1. Guest submits feedback via Boomerangme app
2. Zapier creates ApproveThis request with feedback details
3. Marketing reviews, approves/denies compensation (free night, points, etc.)
4. Approved? Boomerangme automatically updates guest's loyalty account
Result: 68% faster response to premium guests. General manager gets weekly reports on compensation trends without chasing down spreadsheets.
3. Stamps as Currency
For a cosmetic brand using Boomerangme's stamp system:
- Store staff approve free product redemptions via ApproveThis email
- Approved? Stamp deducts from customer's card automatically
- Denied? Auto-email explains why + offers alternative reward
Beauty of this setup: Retail employees don't need Boomerangme access to manage rewards, reducing license costs and training time.
Setting Up Without Losing Your Mind
Here's the brass tacks on getting started:
Step 1: Connect ApproveThis and Boomerangme to Zapier
Step 2: Pick your trigger (e.g., "New Request" in ApproveThis)
Step 3: Choose resulting action in Boomerangme (e.g., "Add Points")
Pro Tip: Use ApproveThis' calculated fields to auto-determine reward values. For example, set points based on purchase amount in the approval request.
Who Wins Besides Your Sanity?
Marketing Teams
Launch flash rewards without IT help. Set approval thresholds so campaigns under $5K auto-approve, bigger spends route to directors. Track which approvals convert to redemptions in real-time.
Finance Nerds
Finally get visibility into loyalty program costs. Require approvals for any reward over $X. Use historical approval data to forecast next quarter's budget.
Operations Managers
See approval bottlenecks instantly. If card issuance approvals pile up, reassign reviewers on the fly. Bonus: Automatically notify customers when rewards are approved AND fulfilled.
But Wait, There's More (Actually Useful Features)
ApproveThis isn't just a middleman - these features make it stickier:
Vacation Delegation: CFO out? Automatically reroute high-value approvals without missing SLAs.
Approval Groups: Need consensus from 3 department heads? Set it and forget it.
Thresholds: Auto-approve small points adjustments, escalate big spends.
Combined with Boomerangme's white-label options, you've got an approval-reward system that looks 100% yours without the dev headaches.
Bottom Line for Grown-Ups
If you're managing loyalty programs at scale, manual approvals are a silent killer. They delay rewards, frustrate customers, and create compliance risks. By connecting ApproveThis and Boomerangme through Zapier, you're not just automating workflows - you're aligning incentives across teams while keeping tight control over costs.
The kicker? You can test drive this without overhauling your existing systems. Start with one workflow (like feedback-to-rewards), then expand as you see results.
Book a demo to see how approval automation works, or grab a free trial and connect it to Boomerangme yourself. Your future self (and your customers) will thank you.
Integrate with Boomerangme Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Boomerangme
Suggested workflows (and their Zapier components) for Boomerangme
Add points to Boomerangme card for new approval requests
Streamline the approval process with this integration. When a new request is initiated in ApproveThis, this automation adds points to the customer's Boomerangme card. Ensure approved requests are immediately rewarded, supporting efficient decision-making and enhancing customer incentives.
Zapier Components

Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Card Add Point
Add point to card
Create approval requests from new feedback in Boomerangme
Improve decision accountability by converting new feedback from Boomerangme into structured approval requests in ApproveThis. This seamless automation ensures all feedback is reviewed, promoting data-driven decisions and streamlined approval workflows.
Zapier Components

Trigger
New Feedback
Triggers when a new feedback sent.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval workflows for newly issued Boomerangme cards
Ensure every issued Boomerangme card undergoes an approval process. As soon as a card is issued, an approval request is created in ApproveThis, making management oversight easy and efficient, and guaranteeing proper checks are in place.
Zapier Components

Trigger
Card Issued
Triggers when card is issued.
Action
Create Request
Creates a new request, probably with input from previous steps.
Add stamps to Boomerangme cards when requests are approved
Strengthen customer engagement by automating the addition of stamps to Boomerangme cards once requests are approved in ApproveThis. This promotes reward fulfillment and incentivizes prompt approvals with tangible customer benefits.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Card Add Stamp
Add stamp to card
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