
ApproveThis manages your CrowdKit Integration approvals.
April 17, 2025
Integration Category: Marketing
When Customer Data Meets Decision-Making
Let's get real: customer feedback forms collecting dust in someone's inbox help exactly nobody. Loyalty program sign-ups waiting for legal review? That's just leaving money on the table. CrowdKit's good at grabbing customer insights - ratings, Wi-Fi logins, promo entries - but without a system to do something with that data, you're just building a digital landfill.
This is where ApproveThis comes in like a caffeinated project manager. Connect the two via Zapier, and suddenly every customer interaction can kick off an approval process that actually moves the needle. Think of it as giving your frontline teams a fastpass to get shit done, without the usual corporate red tape.
Why This Combo Doesn't Suck
Most approval tools treat every request like a nuclear launch code. ApproveThis is built for companies where speed matters, but you still need checks and balances. Pair that with CrowdKit's customer data capture, and you get:
- No more "Who's supposed to review this?" Negative review comes in? Route it directly to the regional manager AND customer service. Now.
- Automatic prioritization $500 loyalty sign-up bonus request? Escalate that above free coffee coupons automatically.
- External approvals without the license fees Your legal team doesn't need CrowdKit access to approve contest rules - they'll just click 'Approve' in their email.
We're talking about turning customer interactions into actionable items before the next standup meeting. Not bad for two tools that probably cost less than your office snack budget.
Real Uses for Real Companies (No Fluff)
1. Feedback That Actually Gets Fixed
The Problem: Angry Yelp review comes in → Manager forwards to team → Someone promises to address it → Everyone forgets by lunch.
How It Works: CrowdKit catches the feedback → ApproveThis pings the store manager and regional director → Requires both to sign off on resolution steps → Automates follow-up survey once implemented.
Who Cares: Retail chains, restaurants, hotels - basically any business where local teams need HQ oversight but don't have time for paperwork olympics.
2. Loyalty Programs That Don't Require a PhD to Manage
The Problem: Marketing wants to launch a VIP tier → Legal needs to review T&Cs → Finance worries about point liabilities → Campaign launches after the holiday season.
How It Works: New loyalty signup in CrowdKit → ApproveThis routes to department heads with calculated liability estimates → Auto-approve low-risk tiers, escalate complex ones → Launch in days, not quarters.
Who Cares: Subscription services, hospitality brands, anyone using points systems as competitive weapons.
3. Contests That Comply Without Killing Creativity
The Problem: Social team dreams up an awesome Instagram contest → Legal team redlines it into oblivion → By the time it's approved, the trend's dead.
How It Works: CrowdKit detects contest entry spike → ApproveThis triggers compliance review with pre-built checklists → Legal approves via email in 2 clicks → Marketing gets notified immediately if changes are needed.
Who Cares: Agencies, consumer brands, anyone running time-sensitive promotions.
Department-Specific Wins
Marketing Teams
Launch campaigns faster by setting approval thresholds: Under $5k budget? Auto-approve. Over? Route to CFO with ROI projections attached. Use CrowdKit's identity data to trigger targeted promo approvals based on customer tiers.
Operations
When CrowdKit flags a location's Wi-Fi usage drop, automatically require manager sign-off on remediation plans. Bonus: Use ApproveThis' vacation delegation so approvals don't die when someone's OOO.
Customer Service
Negative feedback in CrowdKit? Route compensation offers (discounts, freebies) through pre-approved thresholds. $25 credit? Auto-okay. $100? Quick supervisor check. Reduces escalations without risking brand reputation.
Setting This Up Without Losing Your Mind
If you can order DoorDash, you can connect these tools:
- Grab your CrowdKit API keys (their docs aren't scary, promise)
- Pick a Zapier template from the CrowdKit integration gallery
- Map CrowdKit triggers to ApproveThis actions - takes 5 minutes tops
- Test with real data: Submit fake feedback, see approvals flow
Pro Tip: Start with one use case (like feedback approvals) before going full mad scientist. Baby steps prevent IT panic attacks.
Features You'll Actually Use
Beyond the basics, here's where ApproveThis makes this combo sing:
Calculated Fields: Auto-add liability estimates to loyalty program approvals based on CrowdKit's sign-up rates. No more back-of-napkin math in Slack.
Conditional Routing: Route 5-star ratings to junior staff for quick thank-yous, 1-stars straight to directors. Because not all feedback is created equal.
Real-Time Dashboards: See which promotions are stuck in legal review hell versus moving smoothly. Spoiler: Your CMO will steal this for board meetings.
Bottom Line
Companies between 50-5,000 employees don't have time for approval theater. CrowdKit tells you what's happening with customers. ApproveThis decides what to do about it. Together, they turn insights into action before your competitors finish their standup.
Ready to stop letting good ideas die in approval purgatory? Get ApproveThis, connect it to CrowdKit, and watch how fast your teams move when you remove the bureaucratic speed bumps.
Integrate with CrowdKit Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for CrowdKit
Suggested workflows (and their Zapier components) for CrowdKit
Create approval requests for new feedback
This integration creates an approval request when new feedback is collected via CrowdKit, ensuring feedback is reviewed and actioned. *Note: Adjust filters as needed to target specific feedback types.*
Zapier Components

Trigger
Feedback Collected
Triggers when someone leaves feedback.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new identities
This automation creates an approval request for every new identity captured via CrowdKit, facilitating a smooth verification process. *Note: Customize verification steps within ApproveThis as needed.*
Zapier Components

Trigger
Identity Collected
Triggers when an identity is collected through sign in or other means.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new ratings
This integration initiates an approval workflow for each new rating collected via CrowdKit, ensuring quality standards are maintained. *Note: Modify approval conditions in ApproveThis if necessary.*
Zapier Components

Trigger
Rating Collected
Triggers when someone leaves a rating.
Action
Create Request
Creates a new request, probably with input from previous steps.
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