
ApproveThis manages your immedio Box Integration approvals.
April 17, 2025
Integration Category: Crm
When Slow Approvals Kill Deals
Let's get real: your sales team lives in immidio Box tracking leads, while your managers drown in Slack threads trying to approve follow-ups. This isn't just annoying - it's costing you deals. ApproveThis plugs directly into immidio Box via Zapier to turn lead approvals from week-long email chains into one-click decisions. No more "Did you see my request?" No more lost leads. Just actual business moving forward.
Why This Combo Works (When Others Don't)
immedio Box tells you which leads are hot. ApproveThis tells you who needs to sign off on chasing them. Together through Zapier, they handle the entire cycle:
- Automatic routing: High-value lead pops up? Route to CRO. Free trial signup? Route to regional manager.
- No app switching: Approvers get everything in email - no need to log into immidio Box.
- Real-time tracking: See exactly where each request is stuck, down to the person.
Here's the kicker: external partners or clients can approve requests without needing immidio Box access. You're not burning licenses on people who just need to say "yes" or "no."
Actual Use Cases That Don't Suck
1. Rescuing Abandoned Leads Before They Go Cold
Scenario: A enterprise prospect downloads your pricing sheet at 2 AM then ghosts. immidio Box flags it. Normally, this sits until Monday's meeting. With the integration:
- Zapier triggers an ApproveThis request to the on-call sales lead
- Approval threshold auto-approves discounts under 15%
- Sales gets greenlit to offer 10% incentive immediately
Who this helps: SaaS companies with global leads across time zones. No more waiting for "business hours" to save a deal.
2. Qualifying Engaged Leads Without the Back-and-Forth
Scenario: A lead interacts with 5+ pieces of content in immidio Box. Marketing wants to send swag. Finance needs to approve costs.
- Approval groups route request to both teams simultaneously
- Calculated fields show predicted LTV vs. swag cost
- Vacation delegation covers approvers out on PTO
Who this helps: E-commerce brands running targeted nurture campaigns. Stop guessing if leads are worth the merch spend.
3. Fast-Tracking High-Intent Downloads
Scenario: A competitor's customer downloads your migration guide. Sales wants to pounce. Legal needs to vet outreach language.
- Sequential approvals first legal, then sales
- Real-time comments in ApproveThis keep context
- Auto-denied if legal doesn't approve within 24h
Who this helps: Enterprise consultants and compliance-heavy industries. Move fast without stepping on legal landmines.
Setting This Up Without an IT Ticket
1. Connect both apps in Zapier (takes 3 minutes)
2. Choose your immidio Box trigger (new lead type)
3. Map lead data to ApproveThis fields
4. Set approval rules and thresholds
5. Test with live data
Pro tip: Use ApproveThis' conditional logic to route based on lead score from immidio Box. Hot leads skip junior approvers.
What Your Teams Actually Care About
Sales Teams
They want leads fast. Approval thresholds mean small discounts auto-approve. Real-time tracking shows exactly which manager is sitting on their big deal.
Finance Teams
They hate surprises. Calculated fields in ApproveThis show lead LTV vs. proposed spend. Approval groups force consensus before big commitments.
Operations Teams
They're tired of being the approval police. Vacation delegation and auto-escalation means they don't play babysitter when someone's OOO.
Why This Isn't Just Another Integration
Other tools make you choose between speed and control. This combo gives both:
- Speed: Approvers act directly from email - no logins, no hunting for requests.
- Control: Audit trails show who approved what, when, and why.
- Flexibility: Change approval rules as you scale without breaking workflows.
It's why mid-market companies use this setup to approve 2-5x more requests monthly without adding headcount.
How to Not Screw This Up
Do:
- Start with 2-3 critical lead types
- Use approval thresholds to auto-OK small requests
- Test vacation delegation during holidays
Don't:
- Route every lead type through approvals - prioritize
- Forget to update thresholds as deal sizes change
- Skip the comment history feature for context
Time to Kill Approval Gridlock
If you're using immidio Box without structured approvals, you're leaving deals on the table. ApproveThis adds the guardrails to move faster, not recklessly.
Connect via Zapier in an afternoon. Or get a live demo to see how approval automation actually works when done right.
Either way, stop letting process slow you down. Your competitors aren't.
Integrate with immedio Box Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for immedio Box
Suggested workflows (and their Zapier components) for immedio Box
Create approval requests for new abandoned leads
When a new abandoned lead is captured in immedio Box, this automation creates an approval request in ApproveThis to review the lead's details. It streamlines the decision-making process and ensures that critical leads are vetted promptly. *Note: Customize the request fields in ApproveThis as needed.*
Zapier Components

Trigger
New Abandoned Lead
Triggers when a new abandoned lead is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new downloaded leads
This automation monitors for new downloaded leads in immedio Box and initiates an approval request in ApproveThis. It helps teams quickly validate lead quality, improving follow-up efficiency. *Note: Adjust routing rules in ApproveThis based on lead source criteria.*
Zapier Components

Trigger
New Downloaded Lead
Triggers when a new downloaded lead is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new engaged leads
When immedio Box detects an engaged lead, this automation sends the lead information to ApproveThis as an approval request. It ensures that high-potential leads are reviewed promptly to maximize engagement. *Note: Confirm lead criteria match in ApproveThis configuration.*
Zapier Components

Trigger
New Engaged Lead
Triggers when a new engaged lead is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
You'll ❤️ these other ApproveThis integrations
-
Zenvia
Published: April 17, 2025Zenvia is a communication platform that simplifies the relationship between companies and consumers.
-
Sleekplan
Published: April 17, 2025Sleekplan is a customer feedback management tool that can easily be embedded in any web application. Use the widget to track suggestions, feedback, and bugs and discuss them with your customers. Plus, it' s easy to share a roadmap and keep a changelog.
-
ContentGroove
Published: April 17, 2025ContentGroove is an AI video editor to generate 30 to 45-second video clips for your social media.