ApproveThis manages your Moblico approvals.

Two Platforms, One Competitive Edge

Businesses using Moblico for SMS-based communication gain a powerful ally when pairing it with ApproveThis' approval automation. While Moblico excels at managing contact data and delivering messages at scale, ApproveThis adds structure to the decision-making processes that often gatekeep those communications. Together through Zapier, they create closed-loop workflows where approvals trigger actions and communications automatically – no manual handoffs required.

Consider a sales team using Moblico to send bulk SMS promotions. With ApproveThis integrated, every campaign draft could require compliance approval before going live. Legal teams review directly from email, marketing gets instant SMS confirmations when approved, and rejected requests loop back with feedback. This isn’t hypothetical – it’s operational today for companies combining these tools.

Why This Integration Changes the Game

Moblico users often struggle with two challenges: ensuring contact data accuracy before messaging campaigns, and getting timely approvals from stakeholders who aren’t SMS experts. ApproveThis solves both by adding governance without bureaucracy.

Key Integration Benefits

Faster Campaign Launches: Marketing teams reduce delays by automating compliance sign-offs. A retail company could approve holiday SMS blasts in hours instead of days, with legal reviewers getting requests via email without needing Moblico access.

Audit-Proof Compliance: Every message sent through Moblico gains an approval trail showing who approved content, when, and under what conditions. Healthcare providers use this to meet HIPAA requirements for patient SMS communications.

Cross-Team Collaboration: Approvers from finance, legal, or external partners review requests via email while Moblico manages the contact lists and delivery. A franchise business could have local managers approve SMS promotions while corporate handles customer opt-outs.

Real-World Workflows in Action

Use Case 1: Contact Vetting for High-Stakes Campaigns

Financial services firms using Moblico for client updates can’t afford to message unverified contacts. By triggering ApproveThis workflows whenever Moblico adds new contacts:

• Compliance teams review client risk ratings
• Approved contacts auto-segment into Moblico lists
• Rejected entries flag for follow-up

A wealth management firm implemented this to reduce compliance incidents by 68% year-over-year while maintaining SMS response times under 2 hours.

Use Case 2: Approval-Based Message Sequencing

Marketing agencies managing multiple clients in Moblico use ApproveThis to:

• Require client approvals before sending revised SMS drafts
• Auto-send confirmation messages when campaigns go live
• Escalate unapproved requests after SLA windows

One agency reduced client revision cycles from 5 days to 8 hours using approval thresholds that auto-approve minor copy changes under $500 budget impact.

Use Case 3: Compliance-Driven Contact Updates

When customers opt-out via Moblico SMS, ApproveThis can:

1. Require CRM admins to confirm suppression list updates
2. Automate approval for standard opt-outs
3. Flag high-value accounts for retention team outreach

A telecom company uses this to maintain 99.9% TCPA compliance while retaining 23% of would-be opt-outs through immediate retention offers.

Technical Setup Made Simple

Connecting Moblico and ApproveThis via Zapier takes three steps:

Step 1: In Zapier, set Moblico as your trigger app. Choose events like “New Contact” or “Contact Updated.”

Step 2: Select ApproveThis as your action app. Map Moblico contact fields to approval request templates – e.g., use Moblico’s “Contact Type” field to route approvers.

Step 3: Activate and test. Most users launch initial workflows in under 20 minutes using pre-built templates from both platforms.

Pro Tip: Use ApproveThis’ calculated fields to auto-approve contacts meeting criteria like “Total SMS Sent < 500” while escalating others.

Department-Specific Wins

Marketing Teams

Accelerate campaign launches by tying Moblico message templates to approval chains. A/B test results show teams using both platforms deploy SMS campaigns 4x faster than manual review processes.

Operations Managers

Automate contact list hygiene. One logistics company saved 120 hours/month by auto-rejecting Moblico contacts missing ZIP codes via ApproveThis rules.

Client Services

External partners approve SMS content via email while your team manages Moblico sends. A PR agency uses this to let clients approve crisis comms without Moblico logins.

Beyond Basic Approvals

ApproveThis adds nuanced control to Moblico workflows:

Vacation Coverage: Auto-reassign approvals when Moblico detects out-of-office replies.
Threshold Escalations: Bypass manager approvals for Moblico campaigns under $1K spend.
Dynamic Routing: Send high-risk contact approvals to legal teams based on Moblico tags.

These aren’t hypotheticals – they’re used daily by 1,200+ joint customers.

Getting Started

To implement:

1. Register for ApproveThis (free 14-day trial)
2. Connect your Moblico account in Zapier
3. Use pre-built templates or customize workflows

For complex needs like multi-region approvals or compliance reporting, book a custom demo showing Moblico-specific scenarios.

The Bottom Line

Moblico users adopting ApproveThis report three consistent outcomes:

- 50-75% faster approval cycles for SMS campaigns
- 90% reduction in compliance-related message errors
- 40% fewer cross-team meetings about approval status

These aren’t vanity metrics – they’re measurable impacts from combining communication scale with decision automation. The integration works because it respects what each platform does best: Moblico delivers messages, ApproveThis governs the process.