ApproveThis manages your Rali Integration approvals.

Why Combine ApproveThis and Rali?

Rali transforms video content into interactive conversations, helping brands build communities and gather insights. But managing user interactions at scale requires oversight. ApproveThis adds structure to decision-making, ensuring every new user, guest, or profile change aligns with organizational policies. Together, they create a closed-loop system where engagement fuels action – without bottlenecks.

Teams using both platforms gain three strategic advantages:

• Compliance Without Complexity: Automatically route high-risk interactions (like anonymous viewers or profile changes) for review while letting low-risk activity flow freely
• Cross-Team Visibility: Legal, marketing, and community managers see the same real-time approval status without switching tools

For example, a media company could automatically flag anonymous viewers of premium content for access approval while letting registered users stream instantly – all managed through Rali's engagement data and ApproveThis' rules.

How It Works: Approval Automation for User Interactions

Rali detects engagement triggers – a new guest joining a conversation, a user updating their profile, or someone unsubscribing from notifications. Through Zapier, these events become approval requests in ApproveThis with all relevant context attached.

Key Integration Points

Approvers receive email notifications with one-click approve/reject options. Since they don't need Rali licenses, external partners or executives can participate directly from their inbox. Approved actions sync back to Rali automatically, while rejected ones trigger follow-up workflows.

Real-World Use Cases

1. Verified User Onboarding

The Problem: Fake accounts joining video communities dilute engagement metrics and create moderation risks.
The Solution: When Rali detects a "New User" event, ApproveThis routes the registration details to a compliance team member. They verify the email domain or LinkedIn profile before granting full access.
Industry Example: EdTech platforms use this to ensure only enrolled students join course discussions.

2. Guest Speaker Approvals

The Problem: Unvetted guests in live video chats could make off-brand statements.
The Solution: "New Guest" triggers in Rali create approval requests with the guest's bio and past appearances. Marketing leads approve based on brand alignment.
Industry Example: Webinar hosts pre-approve industry experts while flagging sales reps from competitors.

3. Privacy-Centric Viewer Management

The Problem: Anonymous viewers of sensitive training videos need auditing.
The Solution: "New Viewer" events from Rali prompt IT teams to approve access based on IP addresses or viewing duration thresholds.
Industry Example: Healthcare providers track compliance training views without compromising patient privacy.

4. Notification Preferences

The Problem: Users accidentally (or maliciously) opting out of critical updates.
The Solution: Subscribe/unsubscribe events in Rali trigger approval requests to community managers, who confirm changes against support tickets.
Industry Example: Financial services firms prevent clients from missing portfolio update alerts.

Setup in 3 Steps

1. Connect Accounts: In Zapier, authenticate both ApproveThis and Rali
2. Choose Trigger: Select a Rali event (e.g., "User Profile Update")
3. Map Fields: Pull Rali data into ApproveThis request templates

Most teams configure their first workflow in under 15 minutes using Zapier's pre-built templates.

Team-Specific Benefits

Legal & Compliance

Set approval thresholds for viewer anonymity – automatically escalate any anonymous view over 5 minutes for GDPR review. Use calculated fields to assess risk levels based on video content type and viewer location.

Marketing

Approve user-generated content submissions through Rali conversations before they go live. Vacation delegation ensures campaign launches aren't delayed by absent approvers.

Community Management

Track approval rates for guest speakers to identify brand-aligned influencers. Real-time dashboards show pending requests alongside engagement metrics.

Strategic Advantages

Unlike manual review processes, this integration provides:

• Contextual Approvals: Approvers see Rali engagement history (comments, watch time) alongside request details
• Multi-Platform Logging: Every decision is timestamped in both systems for audit trails

A consumer goods company reduced compliance incidents by 62% after implementing approval checks on Rali profile updates containing user-generated content.

Getting Started

Begin with high-impact, low-risk workflows:

1. Test with Internal Teams: Require approvals for employee profile changes before rolling out to customers
2. Phase Rollouts: Start with paid community members before applying rules to free-tier users
3. Iterate: Use ApproveThis' analytics to identify overly strict rules slowing down engagement

Both platforms offer free trials – we recommend running a 7-day proof of concept with one approval workflow.

Final Thoughts

Rali’s strength lies in sparking conversations around content; ApproveThis ensures those conversations stay productive and compliant. By automating the oversight process, teams can scale engagement without sacrificing governance.

Ready to transform how you manage video communities? Book a demo to see live examples or start your free trial with pre-configured Rali templates.