ApproveThis manages your UserHelp approvals.

When Feedback Meets Action

Modern businesses face a critical challenge: customer expectations move faster than internal processes. UserHelp captures crucial website feedback and bug reports, while ApproveThis turns those insights into decisive action. Together, they create a closed-loop system where customer voices directly fuel operational improvements - without bureaucratic delays.

Why This Integration Matters

Support teams using UserHelp often struggle with two problems - prioritizing incoming issues and obtaining timely approvals for fixes. Development teams wait for clear direction while managers juggle spreadsheets and Slack pings. The Zapier integration between UserHelp and ApproveThis cuts through this chaos by:

• Converting user-submitted feedback into structured approval requests
• Applying business rules to prioritize critical issues

For example, a SaaS company might automatically route bug reports affecting enterprise clients to senior engineers while sending minor UI suggestions to junior staff. Approval thresholds ensure $500+ fixes get CFO review, while standard updates follow predefined protocols.

Real-World Impact Across Teams

Customer Support Teams

Agents receive 47% fewer "status update" emails when using automated approval tracking. A UserHelp bug report triggering an ApproveThis workflow gives customers immediate confirmation their issue entered the resolution pipeline. Support leads gain visibility into which requests await developer input or budget approval.

Development Managers

ApproveThis' calculated fields automatically tag UserHelp submissions with severity scores based on error frequency and user role. This data-driven prioritization helps engineering teams focus on high-impact fixes first. Vacation delegation prevents bottlenecks when key approvers are unavailable.

Executives

CFOs appreciate automatic escalation of cost-intensive fixes via approval thresholds. CMOs gain insight into how customer-reported issues impact conversion rates. With ApproveThis' real-time dashboard, leadership can track resolution SLAs without micromanaging teams.

Implementation Made Simple

Setting up the integration requires three steps in Zapier:

1. Connect UserHelp as the trigger for "New Response"
2. Map critical data points like issue severity and reporter email
3. Configure ApproveThis to create requests with dynamic approval rules

Pro Tip: Use ApproveThis' calculated fields to auto-score UserHelp submissions. A formula weighting bug frequency (50%), affected user tier (30%), and page revenue impact (20%) creates objective prioritization.

Beyond Basic Automation

While simple ticket routing helps, the real power comes from combining UserHelp's diagnostic data with ApproveThis' decision logic:

1. Client-Specific Escalation Paths

A digital agency handling multiple clients through UserHelp can create separate approval chains in ApproveThis. Critical issues from premium clients auto-notify account managers, while standard plans follow default technical review.

2. Compliance-Driven Workflows

For healthcare or financial sites, UserHelp reports containing sensitive data automatically require legal/compliance review in ApproveThis before engineers can access details. Audit trails prove due diligence.

3. Resource Optimization

ApproveThis routes high-complexity UserHelp reports to senior developers while assigning minor CSS fixes to junior staff via role-based access. Vacation rules prevent assignment gaps.

Critical Advantages

This integration solves three persistent operational problems:

Problem: External clients hate logging into new systems.
Solution: Approvers receive email decisions - no UserHelp license required.

Problem: Developers waste time chasing approvals.
Solution: Real-time ApproveThis dashboards show exactly where requests stall.

Problem: Priority misalignment between teams.
Solution: Calculated fields apply objective scoring to subjective feedback.

Getting Started

Begin with two core workflows:

Workflow 1: Critical Bug Resolution
UserHelp report → Severity score calculation → Immediate engineering lead approval → Auto-assign to dev team

Workflow 2: Client-Suggested Features
UserHelp submission → Account manager review → CRO approval threshold ($5k+ cost) → Product team pipeline

Remember: ApproveThis scales from 5 to 5,000 users, making it ideal for growing teams. Start simple, then add conditional logic as processes mature.

Final Insights

Companies using both platforms report 32% faster resolution times for high-priority issues. The key isn't just automation - it's applying structured decision-making to unstructured feedback. By embedding approval logic directly into UserHelp's diagnostic data, organizations turn customer voices into actionable roadmaps rather than ticket backlogs.

Ready to transform feedback into action? Register for ApproveThis or schedule a demo to see live integration examples. Your support team will thank you by lunchtime.