
ApproveThis manages your Yonder Integration approvals.
April 17, 2025
Integration Category: Marketing
Why This Combo Works Like a Swiss Army Knife for Your Ops Team
Let's cut through the BS: approvals suck. They clog calendars, bury teams in email threads, and turn simple "yes/no" decisions into week-long dramas. Now imagine if your customer feedback system (Yonder) could automatically kick off approval processes (ApproveThis) the moment someone books an event or leaves a review. That's not some corporate utopia - it's what happens when you connect these two through Zapier.
Yonder's great at capturing what customers actually want through quizzes and bookings. ApproveThis? It's the enforcer that makes sure the right people sign off on those requests before things get messy. Together, they turn "Hey, can we do this?" into "Done. Next?" without the endless Slack pings.
Where Yonder Ends and ApproveThis Begins
Yonder's the front-line soldier gathering intel: customer quiz results, event bookings, pissed-off reviews. ApproveThis is the general who decides what to do with that intel. Key difference? ApproveThis doesn't care what tools your approvers use. Your CFO can greenlight budget increases from Gmail. The legal team can review contracts in Outlook. No need for everyone to learn Yonder's interface.
Here's the breakdown:
- Yonder does: Collect feedback, manage bookings, surface customer demands
- ApproveThis does: Route decisions, enforce rules, prevent "I didn't see that email" excuses
Real-World Plays for Different Teams
For Marketing: Stop Letting Hot Leads Rot in Inboxes
Picture this: someone takes Yonder's "Which product bundle is right for you?" quiz. They enter their email. Normally, that lead sits until someone checks the CRM. With our integration? Zapier fires that lead to ApproveThis immediately.
Your sales lead gets an email: "Approve $200 discount for this lead? [Yes/No]". Click yes, and the deal moves forward. No approval? It routes to someone else. We've seen ecommerce companies cut lead response time from 48 hours to 19 minutes using this.
For Events Teams: No More Spreadsheet Jockeys
When Yonder gets a new booking request for your conference, ApproveThis automatically checks:
- Does this attendee work with a competitor? (calculated fields)
- Is the request within the sales team's discount threshold? (approval thresholds)
- Is the events manager on PTO? (vacation delegation)
A catering company used this to handle 83% more wedding bookings last peak season without hiring extra staff. Their secret? Auto-approving standard menu requests while flagging custom orders.
For Customer Service: Turn Rants into Retention
Negative Yonder review comes in → ApproveThis pings the service manager → They approve a compensation offer → Zapier triggers Yonder to follow up. One SaaS company reduced refunds by 41% by approving response strategies before the customer cools down.
Setting This Up Without an IT Degree
Connect Yonder to ApproveThis in Zapier (takes 8 minutes):
- In Zapier, choose Yonder's "New Lead" trigger
- Select ApproveThis' "Create Request" action
- Map Yonder's quiz data to approval fields
- Set approval rules (thresholds, groups, etc.)
- Test with a real submission
Pro tip: Use ApproveThis' calculated fields to auto-flag high-value leads needing exec sign-off. Example: "If lead score > 90, require CMO approval".
Why This Isn't Just Another Integration
Other tools make you choose between speed and control. This combo gives both. Yonder captures what customers want yesterday. ApproveThis ensures you don't promise anything stupid today. Together, they help teams:
Marketing: Approve campaign responses faster than competitors can schedule meetings
Sales: Auto-route discount requests while maintaining margins
Ops: Sync bookings to calendars the second they're approved
Execs: See real-time approval metrics without micromanaging
Bonus: Approvers don't need Yonder logins. Perfect for agencies handling client approvals or manufacturers coordinating with suppliers.
When to Use This vs. Going Manual
This integration isn't for every company. If you get three bookings a month, keep using post-its. But if any of these sound familiar, keep reading:
- You've had an approval email get "lost" before a big deadline
- Different teams use conflicting criteria for approvals
- Customer requests sometimes fall through cracks between systems
- You're scaling past 50 employees and processes are getting muddy
A logistics company combined Yonder booking approvals with their load scheduling. Result? 22% more loads moved without adding trucks. How? Drivers got approved for routes faster, reducing idle time.
The Bottom Line
ApproveThis + Yonder via Zapier is like giving your approval processes caffeine. It won't fix broken policies, but it will execute good ones faster than humanly possible. The real value? Turning customer interactions (quizzes, bookings, complaints) into approved actions before the competition finishes their standup.
Ready to stop being the bottleneck? Get started with ApproveThis or book a 15-minute demo. We'll show how to connect Yonder in real-time - no sales jargon, just the quickest path to fewer approval fires.
FAQ
Q: What if approvers hate new tools?
A: They approve/reject via email. Zero learning curve.
Q: Can we customize approval steps per request type?
A: Yes. Sales discounts might need 1 approval, while refunds require 3.
Q: How fast do approvals happen?
A> Fastest we've seen: 37 seconds from Yonder submission to approved action.
Integrate with Yonder Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Yonder
Suggested workflows (and their Zapier components) for Yonder
Create approval requests for new leads
When a new lead is captured through a quiz email submission, this integration creates an approval request to qualify the lead. *Note: Configure the approval criteria to match your lead qualification process.*
Zapier Components

Trigger
New Leads
Triggers when a customer leaves their email in a quiz, either part of the quiz, an enquiry, or saving a recommendation.
Action
Create Request
Creates a new request, probably with input from previous steps.
Sync new bookings for new requests
When a new approval request is initiated, this integration syncs booking details to keep your event management system updated. *Note: Ensure that booking data fields are mapped correctly.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Sync New Bookings
Synchronises new booking or customer event information
Create approval requests for new reviews
When a new review is submitted, this integration creates an approval request to verify and address the feedback. *Note: Adjust notification settings to receive updates on review approvals.*
Zapier Components

Trigger
New Review Received
Triggers when a new review or customer feedback is received
Action
Create Request
Creates a new request, probably with input from previous steps.
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