ApproveThis manages your eWebinar Integration approvals.

Why Your Webinar Strategy Needs an Approval Sidekick

Let's be real - between chasing down sign-offs for webinar content and trying to keep up with attendee follow-ups, most teams are one missed approval away from chaos. That's where pairing eWebinar with ApproveThis changes the game. We're talking about turning "Did anyone approve that discount for webinar registrants?" into a system that just... handles it.

What Happens When Approval Automation Meets Webinar Scaling

eWebinar's great at keeping your recorded sessions feeling fresh and interactive. ApproveThis? It's the traffic cop for all those decisions that normally gum up the works. Together through Zapier, they handle the grunt work so your team can focus on actual strategy.

Three Ways This Combo Saves Your Sanity

1. No more manual follow-ups with sales leads from webinars
2. Automatic permission controls for premium content access
3. Real-time visibility into what's approved and what's stuck

Real-World Fixes for Actual Team Headaches

Marketing Teams: Stop Leaving Money on the Table

Picture this: Someone attends your product demo webinar. Normally, that lead might sit for days while someone approves the sales team's follow-up. With the integration? The moment they join, ApproveThis triggers a deal desk review. If approved, sales gets automatically notified to book the meeting. We've seen clients cut lead response time from 48 hours to 19 minutes.

Customer Success: Lock Down Content Without Being the Bad Guy

Using eWebinar's allow list feature with ApproveThis thresholds means:
- Enterprise clients get instant access to premium workshops
- Free tier users trigger an upsell approval workflow
All without your team playing access cop.

HR Teams: Onboarding That Doesn't Require Babysitting

New hire completes orientation webinar? Auto-trigger their equipment approval. Manager gets the request, approves via email, and IT's notified - all before the welcome lunch ends.

The Nuts and Bolts Setup (We Promise It's Simple)

1. Create your Zapier account if you don't have one
2. Connect eWebinar and ApproveThis as apps in Zapier
3. Pick your trigger (like "Webinar Joined" in eWebinar)
4. Set the action (like "Create Approval Request" in ApproveThis)
5. Test with a live webinar registration

Pro Tip:

Use ApproveThis' calculated fields to auto-approve repeat attendees or flag high-value accounts for special handling. Saves 2-3 approval steps right out the gate.

Why This Isn't Just Another Integration

Most webinar tools bolt on half-baked approval features. By keeping eWebinar focused on engagement and ApproveThis on decision workflows, you get:

- External approvers without new licenses: Clients can approve webinar content access without getting added to your eWebinar plan
- Two-way sync: Approvals can trigger webinar actions AND webinar activity can kick off approvals
- Escalation paths: If a discount request isn't approved in 24hrs, it automatically moves up the chain

Who Actually Benefits From This?

For Companies Running Partner Webinars

Automate co-marketing content approvals. When partner joins the planning webinar:
1. Auto-create legal review request
2. Upon approval, add them to eWebinar's presenter allow list
3. Denials trigger alternate presenter workflow

For Teams With Compliance Hurdles

Use approval thresholds to:
- Auto-approve standard Q&A responses
- Flag regulated content for legal review
- Track every compliance decision in audit trails

Beyond the Basics: Unexpected Use Cases

Product Launches: Auto-approve beta users who attend training webinars
Enterprise Sales: Escalate discount approvals based on webinar engagement metrics
Client Services: Trigger contract renewals when clients attend quarterly review webinars

The Quiet Advantage Most Miss

ApproveThis' vacation delegation means webinar follow-ups never get stuck with OOO approvers. If your CMO is out, requests automatically route to their deputy. No more "Waiting on Jane" statuses.

Getting Started Without the Overwhelm

1. Pick one pain point (like content approvals)
2. Set up a single Zap between eWebinar and ApproveThis
3. Run a test webinar with your team
4. Expand to other workflows once you see the time savings

Final Reality Check

This isn't about eliminating human decisions - it's about eliminating the email tennis match that happens before the actual decision. Most teams reclaim 6-8 hours/week on webinar-related approvals alone.

Your Move

Either keep herding approval emails manually, or:
Try ApproveThis free for 14 days
Already use eWebinar? Add approval automation in under 20 minutes.

Either way, your future self (the one not drowning in approval requests) says thanks.