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BookRev Integration

ApproveThis manages your BookRev Integration approvals.

April 17, 2025

Integration Category: Phone

When SMS Meets Structured Approvals

BookRev gives authors direct access to reader phone numbers through SMS opt-ins - a gamechanger for building fan communities. But what happens when you need to vet incoming contacts before sending bulk messages? Or coordinate approvals between editors, publicists, and external reviewers? Manual processes create delays that kill momentum. This is where pairing BookRev with ApproveThis creates real impact.

ApproveThis adds structured approval workflows to BookRev's SMS capabilities. When a new reader submits their contact info via BookRev, ApproveThis can automatically trigger multi-step reviews. Marketing teams verify compliance with opt-in regulations. Editors approve advance review copies for distribution. Publicists greenlight promotional campaigns. All without leaving their inboxes.

The Hidden Cost of Unmanaged Approvals

Consider a mid-sized publisher using BookRev to collect 500+ reader contacts monthly. Without automation:

  • Legal teams waste hours manually screening SMS lists
  • ARCs get sent to unvetted reviewers, risking leaks

ApproveThis eliminates these friction points through Zapier-powered triggers. Every new BookRev contact becomes an approval task routed to the right person, with deadlines and escalation paths. Approvers don't need BookRev logins - they simply click "Approve" or "Deny" in email.

Real-World Use Cases

1. Vetting Advance Review Teams

When mystery author Clara West used BookRev to recruit ARC readers, she needed to:

- Verify reviewer credentials

- Ensure NDAs were signed

- Limit early access to trusted contacts

Her Zapier integration now auto-creates ApproveThis requests for each new BookRev subscriber. Approvers check Goodreads profiles and past review quality before granting access. Conditional logic routes questionable cases to Clara's agent. Approved readers automatically receive ARCs via BookRev's SMS system.

2. Coordinating Multi-Stakeholder Campaigns

Publisher BrightHouse Media uses BookRev to promote new releases. Their approval chain includes:

1. Legal (compliance check)

2. Author (content approval)

3. Publicist (timing alignment)

ApproveThis enforces sequential approvals with a 48-hour SLA per step. If the author is traveling, vacation delegation automatically reassigns their approval to an editor. Campaigns launch 67% faster compared to their old Slack-based process.

Technical Setup Made Simple

Connecting BookRev and ApproveThis takes under 15 minutes:

  1. Create a Zapier account (if you don't have one)
  2. Choose BookRev's "New Contact" trigger
  3. Select ApproveThis' "Create Request" action
  4. Map contact data to approval fields
  5. Test with live data

Critical pro tip: Use ApproveThis' calculated fields to auto-flag high-priority contacts. For example, readers who opted in via your website's VIP form could bypass standard review queues.

Department-Specific Benefits

Legal Teams

Automatically screen SMS lists against Do-Not-Contact registries. Approval thresholds auto-deny requests from prohibited area codes. All decisions are auditable for compliance reporting.

Marketing Teams

Coordinate cross-channel campaigns by tying ApproveThis deadlines to BookRev send times. If influencer approvals lag, workflows automatically notify project managers via Slack.

Author Relations

Let authors approve reader messages without exposing full contact lists. ApproveThis' email-based approvals maintain privacy while keeping creators engaged.

Beyond Basic Approvals

While the BookRev integration shines for contact vetting, don't overlook ApproveThis' deeper capabilities:

Monetary Thresholds: Auto-approve ARC requests under $50 value, escalate higher-cost shipments.

Dynamic Routing: Route academic reviewers to editor John, bookstore contacts to sales lead Maria.

Real-Time Analytics: Track approval rates per genre/campaign in ApproveThis' dashboard.

Why This Integration Works

BookRev excels at audience capture; ApproveThis masters decision automation. Together, they create closed-loop systems where:

- No lead sits unvetted

- Compliance is baked into workflows

- Authors retain control without micromanaging

For indie authors, this combo prevents list spam. For publishers, it brings structure to creative processes. And for readers, it ensures they only receive relevant, authorized messages.

Getting Started

Ready to transform how you manage book-related approvals?

1. Register for ApproveThis (free 14-day trial)

2. Connect via Zapier using our pre-built template

3. Join our Wednesday webinar to see live use cases

For complex needs like multi-author imprints, request a custom demo. Our team will build a mockup using your actual BookRev data and approval hierarchy.

Final Word

In publishing, timing is everything. A delayed approval can mean missing a prime review window or holiday sales push. By integrating ApproveThis with BookRev, you turn administrative tasks into competitive advantages. Fewer meetings. Faster turnarounds. Cleaner contact lists. That’s the power of strategic automation.

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Integrate with BookRev Integration and get 90 days of ApproveThis for free.

After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.

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Best Approval Workflows for BookRev

Suggested workflows (and their Zapier components) for BookRev

Create approval requests for new book contacts

Automatically create an approval request when a new contact is added in BookRev. This integration uses ApproveThis to review and approve new contacts, helping ensure quality leads are processed. *Note: Adjust the approval workflow settings in ApproveThis to suit your business needs.*

Zapier Components

BookRev Logo

Trigger

New Contact

Triggers when a new contact is created.

Action

Create Request

Creates a new request, probably with input from previous steps.