ApproveThis manages your Post Cheetah Integration approvals.

Why This Integration Matters

Post Cheetah’s AI-powered content engine and ApproveThis’s approval automation solve a critical problem: bridging the gap between content creation and business governance. While Post Cheetah helps teams publish SEO-optimized pages and blog posts at speed, ApproveThis ensures every piece of content aligns with legal, brand, and compliance standards before going live. Together, they turn publishing from a chaotic sprint into a controlled marathon.

Consider how marketing teams lose 12 hours weekly chasing down stakeholders for reviews (Gartner). Or how legal teams scramble to retroactively fix non-compliant claims in published content. This integration eliminates those friction points by automating handoffs between creation and approval phases.

How They Complement Each Other

Post Cheetah excels at scaling content production – its AI analyzes SEO trends, suggests optimizations, and streamlines publishing. But it doesn’t natively handle the human decision-making required for regulated industries or brand-sensitive materials. That’s where ApproveThis steps in:

• Automated Escalation: Route high-risk content (e.g., medical claims) to legal teams while sending blog posts to marketing managers
• Cross-Platform Collaboration: External reviewers approve via email without needing Post Cheetah logins

Example: A healthcare SaaS company uses Post Cheetah to draft 50+ monthly blog posts. Their compliance team reviews every piece through ApproveThis workflows triggered automatically upon publication drafts. Result? 79% faster content turnaround while maintaining audit readiness.

Real-World Use Cases

1. Enterprise Content Governance

Financial institutions and healthcare companies use this integration to enforce mandatory reviews. When Post Cheetah publishes a new compliance page, ApproveThis:

• Routes it to legal + compliance officers based on keywords like “FDIC-insured”
• Applies automatic approval thresholds for low-risk updates (e.g., typos)
• Maintains immutable records of who approved what content and when

2. Agency-Client Collaboration

Marketing agencies connect client websites to Post Cheetah for SEO content production. ApproveThis integration allows:

• Automatic approval requests sent to client stakeholders via email
• Real-time comment syncing between ApproveThis and Post Cheetah drafts
• Version control by tying approvals to specific content revisions

Example: A mid-sized agency reduced client approval cycles from 9 days to 38 hours using this setup, handling 12 concurrent campaigns without missed deadlines.

Implementation Guide

Step 1: Create a Zapier account (free tier works)

Step 2: Choose Post Cheetah as trigger app → Select “New Page” or “New Post” event

Step 3: Connect ApproveThis as action app → Map content details to approval request fields

Pro Tip: Use ApproveThis’s calculated fields to auto-flag content needing legal review. Example: If Post Cheetah content contains “$” or “% returns”, route to finance team.

Team-Specific Benefits

Marketing Teams

Accelerate campaign launches by eliminating manual follow-ups. Approval statuses sync back to Post Cheetah, showing real-time progress in familiar dashboards.

Compliance Officers

Maintain control without bottlenecks. Vacation delegation ensures substitute reviewers get assigned automatically when primary approvers are OOO.

External Partners

Clients approve directly via email – no software training required. Approval thresholds auto-approve minor changes (e.g., image swaps) while flagging substantive edits.

Advanced Configuration Options

Leverage ApproveThis’s granular controls to match your content policies:

• Conditional Routing: Send AI-generated content to human reviewers while auto-approving human-written pieces
• Dynamic Deadlines: Set shorter SLAs for time-sensitive posts like earnings reports
• Multi-Language Support: Route localized content to regional approvers based on Post Cheetah’s language tags

Example: An e-commerce retailer uses approval thresholds to auto-approve product description updates under $50 price changes while requiring director sign-off for larger adjustments.

Why Now?

Google’s 2023 algorithm update prioritizes E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness). Combining Post Cheetah’s SEO tools with ApproveThis’s audit trails helps prove content quality to search engines:

• Document subject matter expert reviews
• Timestamp all compliance checks
• Maintain version-controlled approval records

Early adopters report 22% higher organic traffic growth compared to manual processes.

Getting Started

ApproveThis offers a 14-day free trial with prebuilt Post Cheetah templates. Technical onboarding takes under 45 minutes for most teams.

Next Steps:

1. Register for ApproveThis
2. Connect your Post Cheetah account via Zapier
3. Clone the “Content Approval Baseline” workflow

For complex use cases like multi-national approvals, request a custom demo to see enterprise-grade features in action.

Final Considerations

While the integration handles most content scenarios out-of-the-box, remember:

• Always test approval chains with low-stakes content first
• Use Post Cheetah’s scheduling feature to build in approval buffer time
• Leverage Zapier’s filters to exclude draft/test content from approval queues

With 83% of content marketers reporting increased output targets for 2024 (CMI), this integration future-proofs your ability to scale quality.