When Lead Generation Meets Approval Automation
Let's get real: real estate teams waste 12 hours a week chasing down signatures and approvals. While Real Geeks brings in the leads, ApproveThis makes sure they don't rot in someone's inbox waiting for a "yes." Connect them through Zapier, and you've got a system where new listings get approved before the coffee gets cold, and commission requests get signed off before the seller changes their mind.
Why This Combo Works
Real Geeks handles the heavy lifting of lead capture and CRM management. ApproveThis cuts through the bureaucratic sludge. Together via Zapier, they:
- Auto-convert website leads into approval workflows
- Push approved listings straight to MLS
No more "Hey, did you see that new lead?" Slack messages. No more spreadsheets tracking who approved what. Just deals moving forward.
Crushing Bottlenecks in Real Estate Ops
Here's where most brokerages lose deals: the gap between lead capture and action. A lead comes in at 9 PM. Your agent sleeps. The seller panics and calls another agent by morning. With ApproveThis + Real Geeks:
Listing Approvals That Don't Suck
New lead hits Real Geeks → Zapier triggers an approval request → Broker gets an email they can approve from their phone → Approved listing auto-publishes. All before the seller finishes their Netflix episode.
Commission Structures That Don't Cause Heartburn
Agent submits split request through Real Geeks → ApproveThis calculates fees based on deal size → Accounting gets tiered approvals. No more manual math errors. No more "Wait, was this 5% or 6%?"
Real-World Use Cases That Actually Matter
1. Instant Lead Qualification
Problem: Your $500/mo Facebook ads bring in 200 leads. 190 are tire-kickers. Solution:
Real Geeks detects new lead → ApproveThis pings your best agent with "Hot lead from $2M neighborhood - approve $200 nurture campaign?" → One-click approval triggers automated SMS/email sequence.
Brokerages using this save $18k/year in wasted ad spend on unqualified leads.
2. Contract Escalation That Works
Ever lost a deal because your managing broker was on vacation? ApproveThis' vacation delegation auto-routes contracts to the next in command. If an offer sits unapproved for 4 hours, it bumps to the brokerage owner. All while keeping the paper trail in Real Geeks.
Setup That Takes Less Time Than a Coffee Break
Connect ApproveThis to Real Geeks in 4 steps:
- Create a Zapier account (if you don't have one)
- Choose Real Geeks as your trigger app
- Select ApproveThis as your action app
- Map lead fields to approval templates
Pro tip: Use ApproveThis' calculated fields to auto-flag high-value leads needing priority approval. A $1M+ lead? Route straight to your top broker. Under $300k? Let junior agents cut their teeth.
Who Benefits (Besides Your Sanity)
Sales Teams
Agents get notified immediately when leads are approved. No more waiting for office managers to "get around to it." Showings get scheduled 63% faster according to our users.
Brokerage Owners
See every pending approval in one dashboard. Set thresholds so only deals over $750k hit your inbox. Everything else? Trust your team with guardrails.
Marketing
Tie ad spend approvals directly to Real Geeks campaign performance. ROI under 200%? Auto-pause ads until someone reapproves the budget.
Why This Isn't Just Another Integration
ApproveThis doesn't just send data to Real Geeks - it adds decision-making context. When an approval request comes through, approvers see:
- Lead source (Zillow vs. Facebook vs. your website)
- Previous interactions
- Estimated home value from Real Geeks
All without needing a Real Geeks login. Perfect for external partners like stagers or inspectors who need to approve timelines but shouldn't see your entire CRM.
Start Closing, Not Chasing
Here's the bottom line: Real Geeks tells you who to talk to. ApproveThis tells you when to talk to them. Together, they make sure no deal dies in approval purgatory.
Set up your Zapier integration in under 10 minutes. Your future self (the one drinking margaritas on closing day) will thank you.
Get Started with ApproveThis or schedule a live walkthrough to see how brokerages are cutting approval delays by 84%.
FAQs From Real Brokerages
"What if my approvers hate new tech?"
They approve via email. Literally just reply "YES" or "NO." If they can order from Amazon, they can do this.
"We have custom approval rules..."
So did Keller Williams. We built conditional logic that handles 97% of their edge cases. Your "if listing price > $1M require 3 signers" rule? Set it once. Forget it.
The Part Where We Tell You What to Do Next
You've got two options:
1. Keep doing approvals manually, losing 3-5 deals/month to faster competitors.
2. Connect ApproveThis to Real Geeks via Zapier, and start approving leads while they're still hot.
We know which one your agents would pick.
Integrate with Real Geeks Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Real Geeks
Suggested workflows (and their Zapier components) for Real Geeks
Create approval requests for new Real Geeks leads
Tired of manually handling every new lead that comes into your Real Geeks system? This automation sets up an approval workflow for each new lead directly in ApproveThis. Easily manage and track lead progress through integrated approval processes, saving significant time and ensuring faster decision-making.
Zapier Components

Trigger
New Lead
New Lead created on your Real Geeks website.
Action
Create Request
Creates a new request, probably with input from previous steps.
Generate Real Geeks leads from new approval requests
Streamline your lead generation by creating Real Geeks leads directly from new approval requests in ApproveThis. Every approved workflow will trigger the creation of a new lead, enhancing your lead management and conversion process.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create Lead
Create a new Lead.
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