Why Combine Onpipeline and ApproveThis?
Sales teams using Onpipeline CRM already know how critical it is to keep deals moving. But when approvals stall – whether for discounts, contract terms, or new client onboarding – revenue leaks through the cracks. ApproveThis plugs those gaps by adding structured, automated approval workflows directly into your CRM operations.
Together, these platforms create a closed-loop system for sales governance. Deals progress faster because approvers get context-rich requests automatically, while finance and legal teams maintain control through customizable rules. For SMBs, this combination turns CRM data into actionable decisions without manual follow-ups or spreadsheet tracking.
How It Works: Approval Automation Through Zapier
Using Zapier, Onpipeline triggers approval requests in ApproveThis based on specific CRM events – like closing a deal or adding a new client. Approvers review requests via email or dashboard, with all relevant CRM data attached. Their decision then syncs back to Onpipeline, updating records and triggering next steps.
Key Integration Points
Three workflows deliver immediate impact:
- Deal Closure Approvals: Automatically flag won deals requiring executive sign-off before processing
- Client Onboarding Validation: Route new organization entries for compliance checks
- Approval-Driven Updates: Push approval statuses back to CRM records for real-time tracking
Real-World Use Cases for Sales Teams
1. Accelerating Post-Sale Processes
When a sales rep marks a deal as won in Onpipeline, ApproveThis can automatically:
- Generate contract approval requests with deal-specific terms
- Route discount exceptions to department heads
- Trigger fulfillment processes upon final sign-off
Example: A SaaS company reduced their deal-to-contract cycle from 5 days to 12 hours by automatically routing closed-won deals to legal review through this integration.
2. Streamlining Client Onboarding
New organizations added to Onpipeline can trigger:
• Compliance checks for regulated industries
• Credit limit approvals for accounts receivable
• Partner program eligibility validation
Example: A wholesale distributor eliminated duplicate data entry by connecting new CRM accounts to their vendor approval workflow, cutting onboarding time by 65%.
Setup Guide: Connect in 15 Minutes
1. Create your ApproveThis account and define approval templates
2. In Zapier, choose Onpipeline as your trigger app
3. Select an event like "Deal Won" or "New Organization"
4. Map CRM fields to ApproveThis request templates
5. Set up approval thresholds and escalation rules
6. Test with live CRM data
Pro Tip: Use ApproveThis' calculated fields to auto-approve small discounts while flagging exceptions.
Team-Specific Benefits
Sales Operations
Eliminate approval bottlenecks that delay commissions. Real-time tracking in ApproveThis dashboards shows exactly where requests stall, while automatic reminders keep deals moving.
Finance Teams
Maintain control without micromanaging. Approval thresholds automatically escalate large discounts, while vacation delegation ensures continuous coverage during holidays.
External Partners
Vendors or clients can approve requests directly via email without needing Onpipeline access – critical for NDAs, contracts, or purchase orders.
Beyond Basic Approvals: Advanced Features
While the Zapier integration handles core workflows, ApproveThis adds deeper control through:
Conditional Routing: Send enterprise deals to CRO while SMB deals stay with sales managers
Approval Chains: Requseo sequential sign-offs for multi-department agreements
Audit Trails: Maintain compliance-ready records of who approved what – and why
Common Pitfalls to Avoid
❌ Don't overcomplicate initial workflows – start with 1-2 critical approval types
❌ Avoid generic approval emails – customize notifications with CRM data
✅ Do test escalation rules during quarterly planning cycles
✅ Do use calculated fields to auto-approve routine requests
Getting Started
For SMBs using Onpipeline, this integration solves three persistent issues:
1. Visibility: See approval status alongside CRM records
2. Accountability: Track decision-makers and response times
3. Speed: Reduce manual follow-ups by 80%+
Ready to eliminate approval delays? Start your free ApproveThis trial or book a custom demo to see the integration live.
Final Tip: Measure What Matters
Track these metrics pre- and post-integration:
- Average approval time per deal stage
- Percentage of deals delayed by approvals
- Finance team hours spent on exception processing
Most customers see ROI within 30 days – often faster than their sales cycle length.
Integrate with Onpipeline Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Onpipeline
Suggested workflows (and their Zapier components) for Onpipeline
Create approval requests for new won deals
When a deal is won in Onpipeline, this integration creates an approval request in ApproveThis to review and finalize the deal details. *Note: Make sure to configure the approval thresholds for each deal.*
Zapier Components

Trigger
Deal Is Won
Triggers when a deal is updated as won
Action
Create Request
Creates a new request, probably with input from previous steps.
Update deals for new approval requests
Whenever a new approval request is received in ApproveThis, this integration updates deal records in Onpipeline to reflect the request status. *Note: Ensure that deal identifiers match between systems.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Update Deal
Updates existing Deals
Create approval requests for new organizations
This integration sends an approval request via ApproveThis every time a new organization is added in Onpipeline, ensuring timely review and validation of new partners. *Note: Verify the routing based on organization size.*
Zapier Components

Trigger
New Organization
Triggers when a new organization is created.
Action
Create Request
Creates a new request, probably with input from previous steps.
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