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ApproveThis manages your Easelly Design Service approvals.

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When Approval Workflows Meet Design Execution

Modern businesses face a critical challenge: maintaining creative velocity while ensuring strategic oversight. Marketing teams lose days chasing stakeholder sign-offs. Legal departments bottleneck projects reviewing compliance. External clients struggle to provide clear feedback through email chains. This friction costs time, money, and opportunities.

ApproveThis and Easelly Design Service solve these problems through Zapier-powered automation. Together, they create a closed-loop system where design requests trigger structured approvals, and approval decisions automatically update project statuses. Teams gain control without sacrificing speed, while clients enjoy professional-grade collaboration tools.

Why This Integration Works

Easelly Design Service excels at managing high-volume design orders – from initial briefs to final asset delivery. But like any creative process, it requires multiple checkpoints: client reviews, brand compliance checks, budget approvals. Manual coordination of these steps creates delays and communication gaps.

ApproveThis injects precision into these handoff points. Its approval thresholds automatically escalate decisions when costs exceed limits. Vacation delegation prevents bottlenecks when approvers are out. Email-based approvals let external partners participate without software logins. When connected via Zapier, these capabilities become embedded in the design lifecycle.

Real-World Workflow Transformations

Use Case 1: Client-Facing Design Reviews

A marketing agency uses Easelly to manage website redesigns for 50+ clients. Previously, collecting feedback required sending PDFs via email, then manually updating Easelly tickets. Now:

  1. Easelly marks a design "Ready for Review"
  2. Zapier creates an ApproveThis request with the design URL
  3. Client stakeholders receive an email with one-click approve/reject buttons
  4. Approval decision auto-updates Easelly's order status

Result: 63% faster review cycles, with all feedback centralized in Easelly.

Use Case 2: Brand Compliance Guardrails

A franchise operator with 200+ locations uses Easelly for local marketing materials. Their legal team configured ApproveThis thresholds:

  • Auto-approve designs using pre-approved templates
  • Require regional manager review for any localization changes
  • Escalate to legal counsel if trademarks appear in editable text fields

Outcome: 89% reduction in compliance incidents, with 40% less legal team involvement.

Use Case 3: Multi-Department Coordination

A SaaS company produces feature explainer videos through Easelly. ApproveThis routes each draft through sequential approvals:

  1. Product team verifies technical accuracy
  2. Marketing confirms messaging alignment
  3. Legal reviews disclaimers

Each step automatically triggers Easelly status updates, keeping external video producers informed through their preferred platform.

Implementation Made Simple

Connecting the platforms takes under 15 minutes:

  1. Create a Zapier account (if needed)
  2. Choose an Easelly trigger (e.g., "Order Ready for Review")
  3. Select ApproveThis action (e.g., "Create Approval Request")
  4. Map Easelly order details to ApproveThis fields
  5. Test with live data

Pro Tip: Use ApproveThis' calculated fields to auto-populate Easelly order numbers, due dates, or budget references.

Team-Specific Advantages

For Creative Teams

Designers using Easelly eliminate status update chores. ApprovedThis automatically:

  • Tags approved designs as "Ready for Production"
  • Flags rejected items with client comments
  • Triggers revision requests when approvers demand changes

For Finance Departments

AP teams gain real-time visibility into design-related spending through approval thresholds:

  1. Auto-approve orders under $1,000
  2. Require manager approval for $1,000-$5,000
  3. Escalate to CFO for amounts exceeding $5,000

All decisions sync back to Easelly order records for audit trails.

For External Partners

Agencies and freelancers appreciate that clients don't need Easelly licenses to approve work. ApproveThis' email-based approvals:

  1. Maintain project visibility in Easelly
  2. Keep client communication professional
  3. Prevent unauthorized platform access

Beyond Basic Approvals

While the Zapier integration handles core workflows, ApproveThis adds enterprise-grade control:

Conditional Routing: Route Easelly orders requiring legal review to specific stakeholders based on content type.

Version Tracking: Maintain immutable records of which design iteration received approval.

SLAs: Automatically remind approvers when Easelly project deadlines approach.

Getting Started

To implement these workflows:

  1. Register for ApproveThis (14-day trial available)
  2. Connect your Easelly Design Service account via Zapier
  3. Clone pre-built templates or create custom Zaps

For complex use cases like multi-region approvals or compliance-heavy industries, schedule a demo to explore advanced configuration options.

The Bottom Line

Approval delays cost the average mid-sized company $120K annually in lost productivity (Panorama Consulting). By combining Easelly's design management with ApproveThis' structured workflows, teams eliminate these losses while improving output quality. Clients see faster turnarounds, finance gains spend control, and creatives focus on actual design work.

The integration isn't about adding another tool – it's about removing friction points that drain resources. When approvals become automatic handoffs rather than manual chokepoints, businesses achieve both speed and precision.

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