ApproveThis manages your Mocono Integration approvals.

When Approval Meets Subscription Management

Let's get real - subscription businesses live in a constant state of triage. New customers activate while others cancel. Upsells happen. Payment issues pop up. And every single one of these moments needs someone to press "approve" before anything happens. That's where most companies faceplant.

Mocono handles the subscription mechanics. ApproveThis handles the human decisions. Connect them through Zapier, and you've got a system where every critical subscription event automatically triggers the right approval process. No more spreadsheet trackers. No more "Did you approve that cancellation?" Slack threads. Just revenue operations that actually operate.

What This Combo Does That Others Can't

Mocono tracks your subscribers. ApproveThis tracks your decisions. Together, they answer two questions in real time: 1) What's happening with our subscriptions? and 2) Who signed off on it? Most teams handle these separately. That gap is where mistakes live.

Example: A $10K/year enterprise subscription activates in Mocono. With our integration, that instantly creates an approval task in ApproveThis for the CFO. Until she approves, the deal doesn't move to fulfillment. All automagic. All auditable. All without making your CFO log into Mocono.

Real-World Use Cases That Move Needles

1. Killing Subscription Activation Surprises

SaaS companies: When your sales team lands a custom deal, Mocono sees the activation. ApproveThis immediately routes the contract terms, discount rate, and SLAs to legal and finance. No more "Oops, we promised something we can't deliver" moments.

Media publishers: That "premium content" subscription someone just bought? Trigger a compliance approval to ensure age verification and geographic restrictions get checked before granting access.

2. Stopping Revenue Leakage From Cancellations

E-commerce: High-value customer cancels their recurring order? The integration automatically requires CS manager approval + a retention offer. 73% of cancellations are avoidable - but only if someone actually looks at them.

Enterprise IT: Cancel a department's software subscription? Force approvals from both the department head and IT security. Prevents "Wait, we still need that!" fire drills.

Why Your Finance Team Will High-Five You

Approval thresholds in ApproveThis mean auto-approving routine subscriptions while flagging outliers. Example: Any subscription under $5K/month gets automatic greenlight. Over that? Routes to the appropriate budget owner. Finance controls the guardrails without micromanaging every deal.

Real-time calculated fields mean approvers see instant ROI projections, historical LTV data, or usage trends pulled from Mocono. Decisions get made with data, not gut calls.

Customer Success Gets Their Life Back

Here's the dirty secret - 40% of subscription cancellations get approved without any review. With this integration:

• Auto-flag high-risk accounts using Mocono's usage data
• Require documented win-back attempts before approving cancellation

Plus, vacation delegation ensures cancellation requests never get stuck because someone's OOO. ApproveThis automatically reroutes to the backup manager while keeping the audit trail intact.

Operations Stops Playing Approval Detective

Mocono tells you what happened. ApproveThis tells you why. Every subscription change has a clear decision trail showing who approved it, when, and with what notes. Audits go from nightmare to non-event.

Bonus: Use calculated fields to auto-apply compliance rules. GDPR data deletion request? The integration can require legal approval before processing in Mocono. SOC 2 compliance made bearable.

How To Set This Up Without Losing Your Mind

1. Map your decision points: Identify which Mocono events (activations, cancellations, plan changes) need approvals.
2. Build workflows in ApproveThis: Set thresholds, approvers, and escalation rules for each scenario.
3. Connect via Zapier: Use Mocono's "Subscription Activated" trigger to kick off ApproveThis requests.
4. Test with live data: Run through actual subscription scenarios to refine approval logic.

Pro tip: Start with high-risk/high-value scenarios first. Enterprise activations and VIP cancellations are low-hanging fruit.

The Nerd Stuff That Actually Matters

No duplicate licenses needed: Approvers interact directly in ApproveThis - they don't need Mocono logins. Huge for external partners and cross-departmental approvals.
Two-way sync: Approved requests in ApproveThis can trigger actions back in Mocono (like applying discounts).
Conditional logic: Route subscription reactivations differently than new activations.
Mobile-ready: Approvers can handle requests from email or ApproveThis' mobile interface.

When To Steal These Ideas

Media Companies: Require editorial approval for premium subscriptions over a certain price point.
Healthcare SaaS: Double-approve any subscription touching PHI data.
Education Tech: Auto-flag institutional subscriptions for IT department review.
E-commerce: Route custom subscription box requests to product team approval.

What You're Not Thinking About (But Should)

The hidden benefit? Speed. Manual approvals delay subscription activation by 2-5 days on average. Automating this via Mocono + ApproveThis cuts that to hours. For context: A $10M ARR SaaS company gains $13,700 in daily revenue for every day they accelerate cash flow. Your move.

Getting Started Without The BS

ApproveThis offers a 14-day free trial - no credit card needed. Sign up, connect to Mocono via Zapier, and test drive with one workflow. Smart teams pick one high-impact use case first:

• Enterprise subscription approvals
• VIP customer cancellations
• Custom plan activations

Or book a 20-minute demo to see how other subscription businesses cut approval delays by 83%. Either way, stop letting manual processes throttle your revenue engine.