ApproveThis manages your Supernormal Integration approvals.

When Meetings Meet Approvals: No More "Circle Back Later"

Let's be real: most companies treat meeting notes like radioactive waste. They get dumped in some shared drive, never to be seen again. Meanwhile, approval requests pile up in Slack threads and scattered emails. Supernormal captures what happened. ApproveThis handles what needs to happen next. Together, they turn talk into action without the endless follow-ups.

Here's the playbook for teams tired of playing email tag:

• Supernormal: Automatically records decisions, action items, and key details from every meeting
• ApproveThis: Converts those decisions into tracked, accountable next steps with clear ownership

The magic happens in the handoff. When a Supernormal note says "Marketing budget approved pending CFO review," ApproveThis makes sure that review actually happens. No more guessing if someone clicked "approve" or just forgot to hit send.

Why This Combo Doesn't Suck (Unlike Your Current Process)

Most integrations just move data between apps. This one actually fixes how teams work. Here's what changes:

Decisions Don't Get Lost in Translation

Supernormal's AI meeting notes catch every "we'll need to sign off on this" moment. Connect it to ApproveThis, and those vague commitments become approval requests with deadlines, approvers, and consequences for ghosting.

Approval Roadblocks Become Visible

Ever had a project stall because someone didn't realize their approval was needed? The integration tags bottlenecks in real time. If Supernormal notes show legal needs to review a contract, ApproveThis pings them automatically – no more "I didn't know that was my job" excuses.

External Teams Can’t Hide

Client approvals are where processes go to die. ApproveThis lets external partners approve via email without needing a Supernormal login (because your clients still use Outlook like it's 2003). Track their responses alongside internal reviews so nothing slips through.

Real-World Uses That Don’t Feel Like Corporate BS

Use Case 1: From Meeting Notes to Approved Actions in 15 Minutes

How it works: Supernormal detects action items needing approval → ApproveThis routes them to the right people with context from the meeting notes.

Who cares:

• Marketing teams approving campaign budgets post-brainstorm
• Product teams greenlighting feature changes after sprint reviews
• HR fast-tracking hiring approvals without another meeting

Example: A SaaS company uses Supernormal to document their quarterly roadmap meeting. When the Head of Product mentions needing $25K for a new integration, ApproveThis automatically:

• Flags the budget threshold requiring CFO approval
• Attaches the relevant meeting notes snippet
• Sets a 72-hour SLA before escalating to the CEO

Use Case 2: Turning Approvals into Actual Work

How it works: Approved requests in ApproveThis automatically create Supernormal tasks with deadlines and context.

Who cares:

• Operations teams converting approved vendor contracts into onboarding tasks
• Sales teams turning approved discounts into implementation steps
• IT teams translating security approvals into deployment checklists

Example: A manufacturing company approves a new supplier contract. ApproveThis triggers Supernormal to:

• Create a 90-day onboarding plan with milestones
• Assign quality check tasks to engineering
• Schedule weekly syncs until first delivery

Setting This Up Without Losing Your Mind

If you can make a Zoom call, you can build this integration. Here's the 3-step reality check:

1. Connect the apps in Zapier (zapier.com) – takes 2 minutes
2. Map meeting note triggers to approval types (e.g., "Budget discussion" → Finance approval workflow)
3. Set escalation rules so nothing gets stuck in approval purgatory

Pro tip: Use ApproveThis' calculated fields to auto-flag approvals needing legal review based on contract values mentioned in Supernormal notes.

Who Actually Benefits (Besides Your Sanity)

Finance Teams: No More Invoice Tetris

Supernormal captures budget approvals during planning meetings. ApproveThis routes them with:

• Auto-approvals for expenses under $5K
• Escalation paths when approvers are OOO
• Audit trails that actually make sense to auditors

HR: Onboarding That Doesn’t Require 17 Sign-Offs

New hire approvals become:

• Automated equipment requests based on role
• Slack access approvals tied to start dates
• Benefits enrollment deadlines that don’t get missed

Operations: Procurement That Doesn’t Suck

Stop letting vendor contracts die in legal review:

• Auto-create approval chains based on contract terms from meetings
• Sync approved vendors to accounting systems
• Trigger renewal tasks 60 days pre-expiration

The Nuts and Bolts Your IT Team Will Approve

This isn't some duct-tape integration. Key features that make it bulletproof:

Approval Thresholds That Actually Work

If Supernormal notes mention budgets over $50K, ApproveThis automatically:

• Requires CFO + Legal sign-off
• Adds non-negotiable review timelines
• Blocks payments until compliance checks clear

Email Approvals Your Grandma Could Use

Approvers get meeting note excerpts + one-click approve/deny buttons. No logins. No PDF downloads. Just results.

Vacation Coverage That Doesn’t Require a PhD

If an approver’s OOO, ApproveThis:

• Checks Supernormal for out-of-office notes
• Reassigns approvals based on org chart
• Sends reminders to backups

Bottom Line: Meetings Should End With Action, Not More Meetings

Linking Supernormal and ApproveThis via Zapier isn't about tech – it's about fixing how decisions actually happen. No more:

• "Was that approved?" Slack threads
• Forgotten follow-ups from last quarter's offsite
• Email chains longer than your last tax return

It works because:

• Approvers stay in their comfort zone (email or meetings)
• Requests can’t get lost between apps
• Accountability is automatic, not aspirational

Ready to stop being the approval bottleneck? Register for ApproveThis or grab a demo to see the integration live. Your future self (who leaves work on time) will thank you.