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Amazon SNS Integration

ApproveThis manages your Amazon SNS Integration approvals.

April 17, 2025

Integration Category: Aws Notifications

Why These Two Tools Are Better Together

Let’s cut to the chase: approvals suck. Chasing down signatures, waiting on that one VP who’s always "in meetings," and playing detective to figure out where your request died in the process. ApproveThis fixes that mess by putting all your approvals in one place with rules that actually make sense. Amazon SNS? It’s like a digital megaphone that instantly shouts updates to every app, person, or system that needs to hear them. Together, they turn approval bottlenecks into a well-oiled machine.

Here’s the deal: ApproveThis handles the "who said yes" part, and SNS handles the "tell everyone who cares" part. No more manual updates, zero "I didn’t get the memo" excuses, and way fewer 3 AM panic emails. For companies juggling multiple teams or working with external partners, this combo is like finding an extra hour in the day.

How This Works For Teams Who Hate Waiting

Real-Time Alerts That Actually Work

Imagine your CFO approves a budget increase at 4:55 PM on Friday. With this integration, SNS instantly notifies your project management tool, accounting software, and the poor soul in procurement who’s been refreshing their inbox. No hand-offs, no missed steps.

Approvals That Start Where Your Work Does

Your team lives in other apps – CRMs, spreadsheets, that janky legacy system IT won’t let die. Set up triggers so that when something needs a greenlight in those tools, ApproveThis automatically starts the approval chain. No copy-pasting into yet another portal.

Three Ways to Use This That Don’t Require a PhD in DevOps

1. Instant Notifications When Sh*t Gets Approved

The Setup: Connect ApproveThis "Request Approved/Denied" triggers to SNS’s JSON message action via Zapier.

Who Cares: Finance teams approving invoices, legal teams reviewing contracts, or anyone tired of being the human Slack bot forwarding "Any update on this?" messages.

Real Example: A healthcare company auto-sends approval statuses to their EHR system and billing department. No more chasing doctors for signatures during patient intake.

2. Turn Alerts Into Action Items

The Setup: Trigger ApproveThis requests from new messages in SNS topics.

Who Cares: Operations teams managing incident reports, marketing teams handling campaign change requests, or anyone dealing with "urgent" requests that magically appear at 5 PM.

Real Example: A manufacturing plant gets sensor alerts via SNS. Critical equipment issues automatically trigger maintenance approval workflows – no waiting for Monday morning.

3. Stop Playing Whack-a-Mole With Notification Channels

The Setup: Auto-create SNS topics for every new ApproveThis request.

Who Cares: Project managers coordinating cross-functional teams, agencies working with client stakeholders, or anyone who’s ever screamed "Why wasn’t I looped in?!"

Real Example: A SaaS company creates dedicated notification channels for each feature launch approval. Developers, support, and marketing get updates without drowning in irrelevant Slack threads.

What Makes This Combo Actually Work

For the Control Freaks (We Mean That Nicely)

ApproveThis’ approval thresholds mean you can auto-approve small expenses but escalate big spends to actual humans. Pair that with SNS notifications, and you’ve got checks and balances that don’t slow down the team.

For Teams That Hate Repeating Themselves

Calculated fields in ApproveThis automatically crunch numbers from requests (total project cost, compliance risk scores, etc.). SNS pushes those metrics to dashboards or analytics tools – no manual reporting needed.

How to Set This Up Without Losing a Day

  1. Create a Zapier account (if you don’t have one)
  2. Choose your trigger: Pick an ApproveThis event (new request, approval decision) or an SNS message
  3. Add filters if needed (e.g., only escalate requests over $10K)
  4. Set the action: Send SNS message or start ApproveThis workflow
  5. Test with a real request – try approving a $1 expense to see the alert flow

Pro tip: Use ApproveThis’ vacation delegation so approvals don’t get stuck when someone’s OOO. SNS will still notify the backup approver, and no one has to pretend they’re checking email from the beach.

Why Your Accountant Will Love This

AP teams can auto-approve routine invoices under a threshold while flagging exceptions. SNS sends payment confirmations to vendors and updates the ERP system. Less paperwork, fewer "Where’s my check?" calls.

The Bigger Picture (Without the Fluff)

This isn’t about sending more notifications – it’s about sending relevant ones. ApproveThis handles the decision audit trail, SNS handles the communication blast radius. Together, they turn approvals from a productivity black hole into a process people might not completely hate.

Bonus: External partners can approve things via email without needing access to your SNS topics or internal systems. Great for client reviews, vendor contracts, or board approvals where you want to keep the tech stack simple.

When to Use This vs. When to Keep It Simple

Use this integration if:

  • You have approvals that require multiple systems to update (ERP, CRM, etc.)
  • Decisions impact external partners or clients who shouldn’t have system access
  • You’re tired of being the human router between apps

Maybe skip it if: All your approvals happen in one app already, or you’re a team of three people who can just yell across the room.

Ready to Stop Herding Approval Cats?

If you made it this far, you’ve either got a serious approval problem or way too much time on your hands. Let’s fix the first one. Sign up for ApproveThis, connect it to Amazon SNS via Zapier, and see how much time you save when approvals actually work like they’re supposed to.

Or, if you want someone to walk you through it without the sales jargon, book a demo. We promise not to make you sit through a 30-slide deck about "digital transformation."

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Integrate with Amazon SNS Integration and get 90 days of ApproveThis for free.

After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.

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Best Approval Workflows for Amazon SNS

Suggested workflows (and their Zapier components) for Amazon SNS

Send a JSON message on Amazon SNS for each approval decision in ApproveThis

When a request in ApproveThis is approved or denied, this integration creates and sends a JSON message using Amazon SNS. Keep all stakeholders informed about approval outcomes automatically, reducing the need for manual notifications.

Zapier Components

Trigger

A Request Is Approved/Denied

Triggers when a request is approved or denied.

Amazon SNS Logo

Action

Create JSON Message

Create a new JSON message using data from the source trigger.

Initiate ApproveThis requests from new Amazon SNS messages

This automation triggers a new approval request in ApproveThis when a message is sent on an Amazon SNS topic, ensuring important updates trigger necessary business approvals seamlessly.

Zapier Components

Amazon SNS Logo

Trigger

New Message

Triggers when a new message is sent on a topic. Automatically manages the subscription.

Action

Create Request

Creates a new request, probably with input from previous steps.

Create Amazon SNS topics for new approval requests in ApproveThis

Automatically set up a new Amazon SNS topic whenever a new approval request is created in ApproveThis, facilitating communication and notification management.

Zapier Components

Trigger

New Request

Triggers when a new approval request workflow is initiated.

Amazon SNS Logo

Action

Create Topic

Create a new topic.