ApproveThis manages your Allma Integration approvals.

Two Platforms, One Streamlined Process

When critical messages from monitoring systems, customer tickets, or internal alerts hit Allma, decisions often need to happen fast. But speed shouldn't mean bypassing proper oversight. This is where combining Allma's real-time message triage with ApproveThis' structured approval automation creates a new standard for operational efficiency.

ApproveThis brings governance to Allma's rapid-fire communications by adding customizable approval rules, multi-step review processes, and audit trails. Meanwhile, Allma ensures the right alerts reach ApproveThis at the right time through its intelligent routing and integration capabilities. Together, they eliminate bottlenecks in high-stakes scenarios where both speed and compliance matter.

Why This Integration Matters for Modern Teams

Consider a SaaS company receiving urgent server outage alerts through Allma. With this integration, those alerts can automatically trigger approval workflows in ApproveThis to:

• Escalate major incidents to engineering leads
• Require CFO sign-off for emergency cloud budget increases
• Document post-mortem analysis approvals

Unlike manual follow-ups or static ticket systems, this combination ensures critical requests never get stuck in inboxes. Approvers receive email notifications with one-click approve/reject options, even if they don't have Allma access. For teams managing compliance requirements like SOC 2 or HIPAA, this creates an automatic audit trail showing who approved what action – and why.

Key Use Cases Across Industries

1. IT & DevOps: Controlling Cloud Costs During Crises

A fintech startup uses Allma to monitor AWS spending alerts. When unexpected usage spikes occur, ApproveThis automatically routes budget increase requests to both the CTO and CFO based on predefined thresholds. The finance team receives a simplified approval interface with cost projections from Calculated Fields, while engineers maintain focus on system fixes.

2. Customer Support: Escalating High-Impact Tickets

An e-commerce company connects Allma to their Zendesk integration. Support agents pushing urgent refund requests via Allma's ticket system trigger ApproveThis workflows requiring manager approval for amounts over $500. The system automatically checks customer lifetime value data from Salesforce (via Zapier) to suggest approval priorities.

3. Marketing Operations: Governing Campaign Changes

When a performance marketing team uses Allma to flag underperforming ad campaigns, ApproveThis ensures any budget reallocations or creative changes get proper oversight. Sequential approvals first go to the acquisition lead, then to legal if trademarked assets are involved – all while keeping the clock running on time-sensitive optimizations.

Technical Setup Made Simple

Connecting Allma and ApproveThis through Zapier takes under 15 minutes:

1. Create a Zap with Allma as the trigger app (e.g., "Push Message to Ticket System")
2. Map key message details to ApproveThis' "Create Request" action
3. Configure approval rules, thresholds, and approvers in ApproveThis

Pro Tip: Use ApproveThis' Calculated Fields to auto-populate decision criteria like cost-per-incident metrics pulled from Allma messages. For seasonal businesses, set up Vacation Delegation rules to automatically reroute approvals during holiday periods.

Cross-Functional Benefits

For Executives

Gain real-time visibility into operational decisions through ApproveThis' dashboard without getting bogged down in Slack alerts. Automatic threshold escalations ensure you only review truly strategic requests.

For Operations Teams

Reduce context switching between Allma and legacy approval systems. Pre-built Zapier templates handle common workflows like vendor onboarding or contract renewals, while custom workflows adapt to unique edge cases.

For External Partners

Clients or contractors can approve requests via email without needing Allma logins. Approval Groups allow mixed internal/external review panels – ideal for agencies handling client marketing budgets or legal teams coordinating with outside counsel.

Beyond Basic Approvals: Advanced Scenarios

While many teams start with simple ticket approvals, the integration supports complex governance models:

Conditional Escalation Paths: If Allma detects a P1 alert during off-hours, ApproveThis can first notify the on-call engineer, then automatically escalate to the director level if no response within 15 minutes.

Compliance Safeguards: For healthcare organizations, configure multi-layered approvals where patient data access requests require both IT and compliance officer sign-offs, with automatic denials if either rejects.

Resource Optimization: A manufacturing company ties Allma's equipment alerts to ApproveThis workflows that balance maintenance costs against production schedules, using Calculated Fields to recommend optimal repair timelines.

Getting Started

To implement these workflows:

1. Sign up for ApproveThis (14-day trial available)
2. Connect your Allma account via Zapier
3. Clone pre-built templates or build custom Zaps

For complex use cases, request a custom demo to see how approval thresholds, conditional logic, and multi-system integrations can work for your specific needs.

The Bottom Line

In environments where every second counts, pairing Allma's real-time messaging with ApproveThis' structured governance creates a safety net that actually accelerates operations. Teams maintain agility while executives gain control – not through micromanagement, but through smart automation that surfaces only what needs human judgment.

Whether you're preventing cost overruns in cloud infrastructure, maintaining compliance in customer communications, or optimizing marketing spend, this integration turns approval bottlenecks into strategic checkpoints. The result? Faster decisions with fewer risks – and far less busywork.