
ApproveThis manages your Wonderchat Integration approvals.
April 17, 2025
Integration Category: Ai Tools
Why This Integration Isn’t Just Another “Workflow Solution”
Let’s cut through the noise: Most approval processes suck because they’re disconnected from where the actual work happens. Your team uses Wonderchat to handle customer conversations, qualify leads, and escalate issues. But when you need approvals – whether it’s validating a sales lead or greenlighting a support response – everyone’s stuck chasing down executives via Slack or email.
ApproveThis plugs directly into Wonderchat via Zapier to turn chat-driven decisions into automated workflows. We’re not talking about basic notifications. This integration lets you:
- Auto-create approval requests from chat events (leads, escalations, transcripts)
- Embed approval decisions back into chat workflows without manual data entry
Here’s the kicker: Approvers don’t need a Wonderchat license. That means you can loop in external partners or execs who shouldn’t have full access to your chat platform. They just click “approve” in an email or dashboard – no new logins, no wasted seats.
Where This Combo Actually Makes Money
Most “chatbot + approvals” content is pure fluff. Let’s talk real use cases for teams that move fast:
1. Sales Teams: Stop Letting Good Leads Die in Chat
Scenario: Your Wonderchat bot qualifies a high-value lead at 2 AM. The sales rep needs discount approval to close the deal, but the VP of Sales is asleep.
Fix: Set up a Zap that triggers an ApproveThis request when Wonderchat logs a lead meeting specific criteria (deal size, product interest, etc.). Approvers get SMS/email alerts with key details. If no response within 2 hours? The request escalates to the next available decision-maker.
Bottom-line impact: Reduce lead response time from hours to minutes without over-discounting.
2. Support Teams: Escalate Sensitive Issues Without the Panic
Scenario: A customer threatens to cancel their contract during a chat. Your agent needs approval to offer a retention incentive, but managers are in back-to-back meetings.
Fix: Auto-create approval requests when Wonderchat detects escalation keywords (“cancel”, “legal action”, etc.). Include chat history and customer LTV data in the approval form using ApproveThis’ calculated fields. Approvers see exactly why this matters and can respond via email.
Bottom-line impact: Prevent churn without giving junior staff unlimited discount authority.
3. Marketing Teams: Keep Chat Content On-Brand (Without Micromanaging)
Scenario: Your new AI chatbot drafts a promotional response. Legal needs to review it, but they’re not CC’d on every chat transcript.
Fix: Trigger ApproveThis workflows when Wonderchat generates responses containing regulated terms (“free trial”, “guaranteed results”, etc.). Legal team approves/rejects with comments directly in ApproveThis. Approved replies get auto-logged for compliance audits.
Bottom-line impact: Deploy chat campaigns faster without racking up legal review costs.
Setup That Actually Takes 8 Minutes (Not 8 Hours)
You’ve sat through enough “easy integration” demos that require IT tickets. Here’s the real process:
- Connect Zapier: Grab your Zapier account – ApproveThis and Wonderchat both play nice with it
- Pick Your Trigger: Choose which Wonderchat event starts the process (new lead, escalation, etc.)
- Map Critical Data: Pull Wonderchat details into ApproveThis fields – customer name, chat transcript, urgency level
- Set Approval Rules: Use ApproveThis’ conditional logic like “If discount > 20%, require CFO approval”
Pro tip: Start with one workflow (like lead approvals) before automating everything. Most teams get this live in under 15 minutes.
Features You’ll Actually Use (No Bloatware Here)
We’re not here to sell you AI blockchain buzzwords. Here’s what matters when combining these tools:
Approval Thresholds That Don’t Require a PhD
Example: Auto-approve chat-requested discounts under $500, but route anything higher to regional managers. ApproveThis handles the math live as Wonderchat data comes in.
Vacation Delegation That Works
Your Wonderchat runs 24/7 – approvals should too. When an approver’s OOO, ApproveThis automatically reroutes requests to their deputy. No more “Waiting on Jane’s reply” statuses.
Real-Time Tracking That’s Not a Spreadsheet
See all pending chat-related approvals in one dashboard. Filter by team, request type, or SLA status. Export reports to prove compliance without manual digging.
Who Actually Benefits From This?
Customer Support Teams
Reduce escalations to Tier 2 support by letting front-line agents request resource approvals directly from chat logs. Example: A hotel chain’s agents use Wonderchat to approve complimentary room upgrades when guests report issues.
Sales Ops Managers
Enforce discount policies without slowing down deals. Example: A SaaS company auto-routes chat-originated deals over $50k to a deal desk team via ApproveThis, with full context from the chat history.
Compliance Officers
Maintain audit trails for every regulated chat interaction. Example: A healthcare provider requires legal sign-off on any Wonderchat responses mentioning medications – all tracked in ApproveThis with timestamps and comments.
Common Objections (And Real Answers)
“We already use [Other Approval Tool]”
Cool. Do your approvers live in email? Can you trigger approvals from chat data without custom code? ApproveThis is built for cross-functional teams who hate redundant software.
“Our chat volume is too high”
Perfect. Approval workflows scale better than manual reviews. Set auto-approve rules for low-risk items (e.g., standard discount tiers) and only escalate exceptions.
“We need IT to handle integrations”
Zapier’s done the heavy lifting. If you can connect Slack to Google Sheets, you can connect Wonderchat to ApproveThis. No API expertise required.
How to Not Screw This Up
We’ve seen teams overcomplicate this. Avoid these mistakes:
- Don’t: Automate every single chat event – start with high-impact approvals
- Do: Use ApproveThis’ calculated fields to add context (e.g., customer lifetime value) automatically
- Don’t: Make approvers log into another system – stick with email/SMS approvals
What’s Next
This isn’t about “streamlining workflows” – it’s about letting your team make faster decisions without compromising control. The combo works because:
Wonderchat handles the customer-facing conversation layer. ApproveThis handles the internal decision layer. Zapier glues them together without the usual chaos.
Ready to stop playing approval tag? Get started with ApproveThis or book a 10-minute demo to see real-world examples from your industry.
Integrate with Wonderchat Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Wonderchat
Suggested workflows (and their Zapier components) for Wonderchat
Create approval requests for new chatlogs in Wonderchat
When a new chatlog is created in Wonderchat, this integration creates an approval request in ApproveThis to validate chat content or escalate review. This automation streamlines internal reviews and improves team oversight. *Note: Configure conditional fields in ApproveThis if additional context is needed.*
Zapier Components

Trigger
New Chatlog
Triggers when a new chatlog is created
Action
Create Request
Creates a new request, probably with input from previous steps.
Create approval requests for new leads in Wonderchat
Capture every new lead recorded in Wonderchat and automatically initiate an approval process in ApproveThis to validate and assign follow-up actions. This integration helps ensure that every potential customer is promptly reviewed. *Note: Set up additional filters if only high-value leads require approval.*
Zapier Components

Trigger
New Lead
Triggers when a new lead is collected, e.g. email, name, phone number of a user
Action
Create Request
Creates a new request, probably with input from previous steps.
Ask questions in Wonderchat for new approval requests in ApproveThis
Whenever a new approval request is initiated in ApproveThis, this integration uses Wonderchat to ask follow-up questions for further clarification. This helps gather additional context without manual intervention. *Note: Customize message templates in Wonderchat to suit your approval context.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Ask Question
Asks the chatbot a question, to which the chatbot provides an answer
Create approval requests for new live chat requests in Wonderchat
When a live chat request is escalated in Wonderchat, this integration creates an approval request in ApproveThis for further review. This helps route urgent inquiries to proper channels quickly. *Note: Ensure live chat request details are mapped correctly for review in ApproveThis.*
Zapier Components

Trigger
New Live Chat Requested
Triggers when a conversation is escalated to Live Chat
Action
Create Request
Creates a new request, probably with input from previous steps.
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