
ApproveThis manages your Imagine.io Integration approvals.
April 17, 2025
Integration Category: App Builder
When Approval Meets Imagination
Let’s get real: creative teams using Imagine.io to build jaw-dropping 3D visuals still get stuck waiting for stakeholders to click "approve." Marketing needs those product renders yesterday. Sales wants updated demo assets before the quarter ends. And everyone’s stuck chasing down decision-makers through Slack threads that go colder than last week’s coffee.
That’s where ApproveThis comes in – not as another tool, but as the missing link between Imagine.io’s creative power and actually getting shit done. We’re talking about turning visual content creation into a well-oiled machine where approvals happen faster than your designer can say “final_final_v3_revised.”
How This Integration Actually Works
Through Zapier, these two platforms hand off work like relay racers passing the baton. When Imagine.io finishes rendering new product visuals or marketing assets, it automatically triggers an approval workflow in ApproveThis. No manual uploads, no “did you see my email?”, no version control nightmares.
The magic happens in three steps:
- Imagine.io completes a render → Zapier detects it
- ApproveThis auto-generates an approval request with attached visuals
- Decision-makers review directly via email or dashboard
What makes this different from other integrations? ApproveThis doesn’t just notify people – it enforces your actual approval rules. Need three team leads to sign off on packaging designs? Set up sequential approvals. Have a $5K threshold for automatic campaign approvals? Done. Dealing with an approver who’s on vacation? Delegation’s handled before you even ask.
Real-World Use Cases That Aren’t Fluff
For Ecommerce Teams: Product Launches That Don’t Miss Dates
Picture this: Your merchandising team uses Imagine.io to create 360° product spins for a new line. Normally, you’d have renders sitting in someone’s inbox while the launch date creeps closer. With the integration:
- Final renders trigger approval workflows the second they’re ready
- Marketing, legal, and brand managers get parallel approval tasks
- Any rejections flag the exact issue (e.g., “Logo too small on product view”)
We’ve seen furniture retailers cut approval times from 11 days to 38 hours using this setup. That’s the difference between hitting Black Friday deadlines and explaining to the CEO why you’re running “Coming Soon” placeholders.
For Marketing Operations: Killing Content Bottlenecks
Your demand gen team needs 50 personalized webinar assets. The designer pumps them out in Imagine.io, but now 8 different stakeholders need to review. Instead of herding cats:
ApproveThis automatically:
- Groups assets by campaign type
- Routes to approvers based on department spend thresholds
- Escalates to finance if any design change impacts production costs
Bonus: The built-in audit trail means when Legal asks “Who approved that claim?” six months later, you’re not scrambling through deleted Slack channels.
Setup That Won’t Make You Want to Scream
If you can order DoorDash, you can set this up. Here’s the no-BS guide:
- Connect Imagine.io to Zapier (takes 2 minutes with pre-built template)
- Choose your trigger – “When new render completes” or specific project tags
- Map Imagine.io fields to ApproveThis request templates (protip: use calculated fields for auto-sizing approvals)
- Set approval rules: Who needs to sign off, in what order, with what thresholds
- Test with a $5 render before scaling to enterprise workflows
Pro tip: Use ApproveThis’ vacation delegation from day one. Nothing kills momentum like an approver being OOO without a backup.
Why Your Finance Team Will Actually Smile
Beyond creative teams, this combo solves real money problems:
- Auto-approve routine updates under $X budget impact
- Require CFO sign-off only when renders affect production costs
- Instant audit trails for compliance reviews
A sporting goods company we work with saved 220 hours/year in finance team effort just by setting conditional thresholds on product packaging approvals.
The Hidden Perks You Didn’t Expect
While the main event is streamlining approvals, there’s some serious under-the-hood value:
- External clients can approve renders without Imagine.io licenses
- Mobile-first approval means decisions happen during commute times
- Version control via approval comments (“Use v3 background from previous project”)
Most importantly? It forces stakeholders to actually look at the damn designs instead of rubber-stamping. Rejection reasons become actionable data – if 30% of approvals get stuck on font sizes, maybe update your brand guidelines.
Who Should Actually Care About This?
While the integration works for any Imagine.io user, it’s pure gold for:
- Ecommerce brands doing 100+ product launches/year
- Agencies managing client approvals across multiple projects
- Manufacturers needing engineering sign-off on product renders
- Enterprise teams with compliance-heavy review processes
If you’re doing creative work at scale without an approval system, you’re basically leaving money on the table. One missed deadline from approval delays can cost more than a year’s subscription to both tools.
Common Objections (And Why They’re Wrong)
“We already use email approvals” – Cool, enjoy searching “approved” in your inbox for 20 minutes every time Legal asks for documentation.
“Our project manager handles this” – How’s that working for their 60-hour work weeks?
“We’re not big enough for automation” – If you have more than 10 monthly approvals, you’re wasting time manually routing them.
How to Not Screw This Up
A few hard-learned tips from our customers:
- Start with one high-volume workflow (like product images)
- Use conditional logic for regional approvals (EMEA vs. APAC)
- Set escalation rules early to avoid stuck approvals
- Connect your DAM system as the final step in the Zap
And for the love of all that’s holy – don’t let IT build a custom solution. We’ve seen teams waste 6 months trying to replicate what this integration does out of the box.
Bottom Line
Imagine.io makes stunning visuals. ApproveThis makes decisions happen. Together, they remove the dumb bottlenecks that creative teams shouldn’t have to deal with in 2024.
The real question isn’t “Can we afford this?” It’s “Can we afford another quarter of missed deadlines because Karen from legal didn’t see the approval email?”
Book a demo to see how it works, or start a free trial and connect your first workflow in under an hour. Your future self (and your stressed-out project manager) will thank you.
Integrate with Imagine.io Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Imagine.io
Suggested workflows (and their Zapier components) for Imagine.io
Create approval requests for new Imagine.io images
When Imagine.io renders new images, this integration automatically creates an approval request in ApproveThis to ensure the visuals meet your standards. It streamlines your review process and immediately alerts your team for necessary approvals. *Note: Configure specific approval criteria in ApproveThis for optimal results.*
Zapier Components

Trigger
Create Image
Triggers when rendered images are ready on Imagine.io, automatically fetching and uploading them to your connected platforms.
Action
Create Request
Creates a new request, probably with input from previous steps.
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