
ApproveThis manages your Mailmodo Integration approvals.
April 17, 2025
Integration Category: Marketing
When Bureaucracy Meets Marketing Muscle
Let's get real: approval processes are the speed bumps of business. Now imagine those speed bumps actively helping you drive revenue instead of slowing you down. That's what happens when you connect ApproveThis' approval automation with Mailmodo's interactive email campaigns through Zapier. We're talking about turning "Request Approved" notifications into money-making machines without hiring more middle managers.
Why This Combo Doesn't Suck
Mailmodo helps marketers create emails that actually get clicks (shocking concept, we know). ApproveThis stops those same marketers from blowing their budgets on unapproved campaigns. Together, they handle the push-pull between moving fast and not breaking things. For companies scaling past 50 employees, this is how you keep processes from eating your team alive.
Numbers That Matter
Teams using both tools report getting campaigns out 40% faster while cutting compliance errors by half. How? Because the legal team isn't chasing down email copy in Slack, and marketing isn't waiting three days for the CFO to approve a promo that expired yesterday.
Real Shit You Can Automate Today
1. Approval to Campaign in 60 Seconds
Picture this: Your sales team approves a limited-time offer through ApproveThis. Before they've even closed the approval screen, Mailmodo's already sending personalized offers to high-value clients. No IT tickets. No "Did you remember to CC legal?"
Who cares: Retail companies running flash sales. SaaS businesses launching feature updates. Basically anyone who's ever missed a deadline because Brenda from accounting was on vacation.
2. Lead Gen That Doesn't Leak
Those fancy interactive forms in Mailmodo emails? Every submission can auto-create an approval request. Sales managers approve qualified leads before they hit your CRM, while rejects get automated follow-ups. It's like having a bouncer for your sales pipeline.
Works for: Agencies filtering client requests. Manufacturers handling custom quotes. Any team tired of sales reps wasting time on tire-kickers.
3. Compliance Without the Paperwork
New compliance form goes live in Mailmodo? Auto-send it for legal review in ApproveThis. Lawyers approve the wording, Mailmodo pushes the updated template live, and nobody has to decipher 17 email threads about GDPR regulations.
Bonus: ApproveThis tracks every change request, so when auditors come knocking, you're not scrambling through deleted Slack messages.
Setup That Won't Make You Want to Quit
- Connect both apps to Zapier (takes 3 minutes if you stop checking LinkedIn)
- Pick your trigger: "New Request" in ApproveThis or "Form Submission" in Mailmodo
- Map your data fields (name, email, dollar amounts - the usual suspects)
- Test with a real request (pro tip: approve your own coffee budget first)
Department-Specific Wins
Marketing Teams
Stop begging for approvals on every email variant. Set approval thresholds in ApproveThis - under $5k gets auto-approved, over that pings the CMO. Mailmodo's AMP emails update in real-time based on approval status. Your A/B tests just got regulatory-compliant.
Finance Nerds
Every approved budget request in ApproveThis triggers a Mailmodo email to department heads with their new spending limits. Overages get automatic escalation emails. Yes, you can finally stop playing spreadsheet cop.
HR Heroes
New hire forms submitted via Mailmodo? Auto-route approvals to department heads based on role. Approved requests trigger welcome emails with exact start dates and equipment lists. Denied requests? Automatic follow-up surveys to find out why.
Features You'll Actually Use
- Email approvals: Approvers can reject terrible ideas directly from their iPhone during meetings
- Vacation coverage: Auto-reassign approvals so campaigns don't die when Karen's in Bali
- Calculated fields: Automatically flag requests that exceed budget based on real-time data
The Cold Hard Truth
If you're still running approvals through email chains and mailing PDFs for signatures, you're basically using carrier pigeons. ApproveThis + Mailmodo through Zapier is how grown-up companies handle growth without imploding. No, it's not "set and forget" - but it's damn close.
Do This Next
Get started with ApproveThis (free trial, no CC required). Already use Mailmodo? Check their docs on Zapier triggers. Or schedule a 15-minute demo where we'll show actual examples instead of corporate buzzwords.
Pro tip: Your approvers don't need Mailmodo licenses. Clients can approve stuff without you paying for another seat. That's called "business adulting."
Integrate with Mailmodo Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Mailmodo
Suggested workflows (and their Zapier components) for Mailmodo
Create Mailmodo contacts for new approval requests
Streamline your contact management by automatically creating a new contact in Mailmodo whenever an approval request is initiated in ApproveThis. This ensures no important contact is missed in your email campaigns and keeps your contact list up-to-date.
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create a Contact
Create a contact in your Mailmodo account
Submit new template approvals for Mailmodo form entries
Automate your approval workflows by submitting a new approval request in ApproveThis every time a form submission occurs in a Mailmodo template. This integration ensures that every form entry is properly vetted and approved, saving you manual effort and time.
Zapier Components

Trigger
Template Submission
Triggers when a submission occurs in your template.
Action
Create Request
Creates a new request, probably with input from previous steps.
Trigger Mailmodo campaigns after approval decisions
Enhance your marketing efficiency by triggering a Mailmodo email campaign whenever an approval request is finalized in ApproveThis. Whether approved or denied, this workflow ensures timely communication without the need for manual campaign launches.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Trigger Campaign
Send your campaigns with trigger from various sources
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