
ApproveThis manages your CloudBlue Commerce Integration approvals.
April 17, 2025
Integration Category: App Builder
Why ApproveThis + CloudBlue Commerce Changes the Game
CloudBlue Commerce excels at managing complex subscription ecosystems, but even the most robust platforms have gaps. Manual approval processes create bottlenecks that slow down order fulfillment, delay customer onboarding, and introduce compliance risks. This is where ApproveThis transforms operations. By connecting CloudBlue Commerce to ApproveThis via Zapier, businesses automate decision-making without sacrificing control. Finance teams gain real-time visibility into subscription changes, operations teams eliminate email chains, and customer success teams accelerate onboarding while maintaining governance.
Three Ways This Integration Drives Business Outcomes
1. Subscription Governance at Scale
When a $2M/year enterprise customer requests a custom subscription tier in CloudBlue Commerce, your sales team shouldn’t manually chase down CFO approval. With this integration:
- CloudBlue triggers an ApproveThis workflow the moment a subscription is created or modified
- Approval rules auto-route requests based on deal size, customer tier, or product type
- Executives approve/deny directly from email – no logins required
Real impact: A SaaS company reduced subscription approval times from 72 hours to 45 minutes by setting monetary thresholds that automatically escalate high-value deals to senior leadership.
2. Customer Onboarding Without Compromise
Telecom providers using CloudBlue Commerce often struggle with fraudulent account creation. The integration solves this by:
- Creating approval requests when new customers sign up in CloudBlue
- Adding conditional checks using ApproveThis' calculated fields (e.g., credit score + order value)
- Requiring consensus from fraud, sales, and legal teams before activation
Example: A European ISP reduced chargebacks by 34% after implementing multi-team approval workflows for high-risk customer accounts.
3. Operational Continuity in Dynamic Markets
When a CloudBlue subscription goes on hold due to non-payment, ApproveThis ensures the right people review reinstatement requests – even during holidays. Key features in play:
Vacation delegation: Auto-reassign approvals if primary contacts are unavailable
Real-time dashboards: Track all pending/completed requests tied to CloudBlue subscriptions
Audit trails: Maintain immutable records of who approved what – critical for SOC 2 compliance
Technical Setup Made Simple
Connecting CloudBlue Commerce and ApproveThis takes under 15 minutes:
- Create a Zapier account (if you don’t have one)
- Choose your trigger event from CloudBlue (new subscription, customer, etc.)
- Map critical data points to ApproveThis fields (deal size, customer ID, etc.)
- Set approval rules and thresholds in ApproveThis
- Test with a non-production CloudBlue account
Pro tip: Use ApproveThis' calculated fields to auto-flag subscriptions requiring legal review based on contract terms or regional regulations.
Team-Specific Benefits
Finance Teams
Auto-approve routine subscription renewals under $10K while flagging exceptions. ApproveThis' threshold rules prevent revenue leakage from unauthorized discounts.
Operations Teams
Replace manual spreadsheets with real-time dashboards showing all pending CloudBlue subscription changes. Escalate bottlenecks before service delivery impacts occur.
Customer Success
Accelerate enterprise onboarding by parallel-tracking approvals while provisioning services in CloudBlue. Clients see faster time-to-value without compromising internal checks.
Why This Beats Native CloudBlue Approvals
While CloudBlue offers basic approval features, ApproveThis adds enterprise-grade capabilities:
No license sprawl: External partners approve requests via email without needing CloudBlue access
Dynamic logic: Change approval rules based on real-time subscription data
Cross-platform visibility: Track CloudBlue approvals alongside other systems in one dashboard
Getting Started
Ready to eliminate approval bottlenecks? Start with a free ApproveThis account and connect to your CloudBlue Commerce instance via Zapier. For complex environments, schedule a custom demo to see how conditional approval logic can automate 80% of routine subscription decisions.
CloudBlue users can explore integration docs at cloudblue.com/commerce. Not using CloudBlue yet? Most ApproveThis workflows integrate with 5000+ apps – start streamlining approvals today.
Integrate with CloudBlue Commerce Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for CloudBlue Commerce
Suggested workflows (and their Zapier components) for CloudBlue Commerce
Create approval requests for new CloudBlue Commerce subscriptions
When a new or updated subscription is detected in CloudBlue Commerce, this integration creates an approval request in ApproveThis for review. It ensures subscription changes are verified through an automated approval workflow.
Zapier Components

Trigger
New or Updated Subscription
Triggers when a new subscription is created/updated in CloudBlue Commerce or its status is changed to Activated, Administrative Hold, Credit Hold, Full Hold, or In Grace.
Action
Create Request
Creates a new request, probably with input from previous steps.
Change subscription state for approved requests
After an approval decision is made in ApproveThis, this integration updates the subscription state in CloudBlue Commerce. It ensures that subscription changes are applied only after proper review, enhancing security and accountability.
Zapier Components
Trigger
A Request Is Approved/Denied
Triggers when a request is approved or denied.

Action
Change Subscription State
Changes subscription status to Administrative Hold or Active.
Create approval requests for new CloudBlue Commerce customers
When a new customer registers in CloudBlue Commerce, this integration sends an approval request via ApproveThis. It helps verify customer details and ensures compliance before onboarding.
Zapier Components

Trigger
New Customer
Triggers when a customer is created in CloudBlue Commerce.
Action
Create Request
Creates a new request, probably with input from previous steps.
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