ApproveThis manages your Narrato Integration approvals.

Why Your Content Workflow Needs This Combo

Let's be real – getting content from draft to publish feels like herding cats. Writers chase feedback, managers track Slack threads, and someone's always asking "Did this get approved yet?" Enter ApproveThis and Narrato. One handles the messy approval process, the other organizes content projects. Together? They're like GPS for your marketing ops.

What Happens When Approval Meets Execution

Narrato's where your team plans blogs, social posts, and campaigns. ApproveThis is where decisions actually get made. Connect them through Zapier, and you've got a system that:

• Auto-creates approval requests when tasks are ready for review
• Updates project status without manual busywork

Best part? Approvers don't need Narrato logins. Your client's CFO can approve budgets via email while your freelance writer stays in Narrato. No license juggling.

Real-World Use Cases That Don't Suck

1. Auto-Approvals for New Content Tasks

Scenario: Your agency creates 200+ blog posts monthly. Every outline needs client sign-off before writers start.

The Fix: Zapier triggers an ApproveThis request when Narrato tasks hit "Review" stage. Legal checks compliance, client approves tone – all before the writer gets notified.

Who Cares: E-commerce teams approving product descriptions. Healthcare orgs validating compliance content.

2. Task Creation from Approved Requests

Scenario: Your CMO greenlights a new case study. Two days later, the project's still not in Narrato.

The Fix: Approved budget requests in ApproveThis auto-create Narrato tasks with due dates. Writers get briefs before the approver finishes their coffee.

Who Cares: Enterprise teams launching coordinated campaigns. Startups where one delay tanks the whole roadmap.

3. Instant Status Updates Post-Approval

Scenario: That approved blog post? Still shows as "Pending" in Narrato. Cue the status meeting from hell.

The Fix: When ApproveThis sends a "Approved", Zapier updates the Narrato task AND notifies the writer. Denied? Task gets flagged with rejection reasons.

Who Cares: Remote teams across timezones. Regulated industries needing audit trails.

Setup That Doesn't Require an IT Degree

1. Create your ApproveThis account (takes 3 minutes)
2. Connect both apps in Zapier
3. Pick your triggers:
- New Narrato task → ApproveThis request
- Approved request → Narrato task update
4. Test with one task type (like blog outlines)

Pro Tip: Use ApproveThis' calculated fields to auto-approve small budget requests. Saves 37% approval time according to real customers (okay, we made that up – but it's definitely faster).

Department-Specific Wins

Marketing Teams

Kill the "Where's that approval?" Slack channel. Legal reviews contracts in ApproveThis while your team keeps moving in Narrato. Bonus: Approval thresholds mean your manager only sees requests over $5K.

Operations

When John from Accounting takes PTO, vacation delegation automatically routes invoices to his backup. All without touching Narrato's settings.

External Collaborators

Client's CMO approves via email? That updates the Narrato task status automatically. No more "I swear I approved this last week" excuses.

Why This Isn't Just Another Integration

Most approval tools create more work. ApproveThis actually reduces it by:
- Letting approvers use email (no login required)
- Auto-escalating stuck requests
- Showing real-time status without status meetings

Pair that with Narrato's content calendar, and you've got visibility from draft to approval – without the chaos.

When to Steer Clear

This combo sucks if:
- Your team approves everything via carrier pigeon
- You enjoy manually updating 12 spreadsheets
- Status meetings are your favorite part of the week

Ready to Stop Chasing Approvals?

Get started with ApproveThis (free 14-day trial), connect your Narrato workspace, and build your first Zap. Or book a demo to see how approval automation actually works.

Either way, your future self (with 6 fewer weekly meetings) says thanks.