
ApproveThis manages your Bluejeans Events Integration approvals.
April 17, 2025
Integration Category: Video Calls
Two Platforms, One Powerful Workflow
When Bluejeans Events meets ApproveThis, organizations gain an ironclad system for managing virtual gatherings while maintaining rigorous oversight. This integration solves a critical challenge: ensuring every webinar, town hall, or client presentation gets proper review before going live - without slowing down your team's momentum.
Why This Integration Matters
Bluejeans Events excels at hosting large-scale virtual experiences but wasn't built for governance. ApproveThis adds missing layers of control through:
- Automatic approval routing based on event type, budget, or stakeholders
- Real-time visibility into pending/approved events across departments
- Compliance safeguards via documented approval chains
Together, they prevent last-minute scrambles to cancel unapproved events while giving planners confidence their webinars meet organizational standards.
Who Benefits Most?
Marketing Teams: Webinar Governance
Product launches demand precision. When a marketer schedules a demo in Bluejeans, ApproveThis automatically routes it for legal review of messaging claims and secures VP sign-off on promotional budgets over $5K. Approval thresholds ensure minor updates don't bottleneck creativity.
HR Departments: Town Hall Coordination
Company-wide meetings require cross-functional alignment. The integration triggers approvals from Facilities (for hybrid setups), IT (tech requirements), and Executive Assistants (C-suite availability) before finalizing any town hall date in Bluejeans.
Client-Facing Teams: External Collaboration
Agencies using Bluejeans for client workshops can route event proposals through ApproveThis. Clients receive email approval requests with one-click responses - no Bluejeans license required. Vacation delegation ensures no delays if key stakeholders are OOO.
Core Integration Use Cases
1. Pre-Approved Event Creation
How it works: New Bluejeans events trigger approval workflows in ApproveThis based on custom rules (attendee count, department budget codes, external presenters). Legal automatically reviews events using third-party speakers, while Finance validates costs against quarterly allowances.
Real-world impact: A healthcare company reduced compliance incidents by 82% by requiring ethics committee approval for any patient-facing webinars before they appeared in Bluejeans schedules.
2. Post-Approval Automation
How it works: Approved events in ApproveThis automatically push finalized details to Bluejeans via Zapier. Denied requests trigger Slack alerts to organizers with revision notes. Calculated fields in ApproveThis determine required approvers based on event type - a $50K investor day requires CFO review, while internal training sessions only need department head approval.
Real-world impact: An enterprise software team cut event setup time by 6 hours per webinar by auto-populating Bluejeans registration pages from approved request data.
Technical Setup Made Simple
Connecting the platforms takes under 15 minutes through Zapier:
- Create Zapier triggers for "New Bluejeans Event" or "Approved Request"
- Map critical data points: Event dates, required approvers, budget codes
- Set approval thresholds in ApproveThis (auto-approve internal meetings under 30 mins)
- Test with a draft event
Pro tip: Use ApproveThis' calculated fields to auto-categorize events. Example: IF Attendees > 500 THEN "Tier 1 Approval"
Critical Features for Event Teams
Approval Thresholds
Auto-approve routine events (department standups) while flagging high-stakes webinars (earnings calls) for multi-layer review. Saves 8-12 hours/month in manual triaging.
Email-Based Approvals
External partners (speakers, clients) can approve/reject via email without accessing internal systems. Maintains security while simplifying collaboration.
Real-Time Dashboards
Track pending approvals against Bluejeans event dates in a unified view. Identifies bottlenecks risking schedule delays - see that Product Marketing hasn't reviewed next week's launch dry run.
Avoid These Common Mistakes
Don't: Use single-approver flows for complex events. A product launch needs legal, compliance, and executive reviews in sequence.
Do: Leverage approval groups for cross-functional reviews. Require consensus from Marketing+Legal or sequential approval from local/regional/global leads.
The Bottom Line
Pairing ApproveThis with Bluejeans Events turns event scheduling from a administrative task into a strategic process. You maintain agility to host impromptu sessions while ensuring major events meet all organizational requirements - automatically.
Next Steps
See the integration in action: Register for ApproveThis and book a custom demo showcasing Bluejeans workflows. Our team will configure a proof-of-concept matching your event types and approval rules.
Integrate with Bluejeans Events Integration and get 90 days of ApproveThis for free.
After you create a Zapier integration, please email us at support@approve-this.com with your account name and we'll add 3 months of ApproveThis to your account. Limit one redemption per account.
Learn More
Best Approval Workflows for Bluejeans Events
Suggested workflows (and their Zapier components) for Bluejeans Events
Create approval request for new Bluejeans events
When a new Bluejeans event is created, this integration automatically creates an approval request in ApproveThis to review the event details. This helps ensure events are validated before they go live. *Note: Add any necessary filters to tailor the approval process.*
Zapier Components

Trigger
New Event
This provides information of a new event / events created by a user
Action
Create Request
Creates a new request, probably with input from previous steps.
Create Bluejeans events for new approval requests
When a new approval request is received in ApproveThis, this automation creates a corresponding Bluejeans event. This integration streamlines the process by linking approval workflows directly with event creation. *Note: Ensure event parameters are configured to match your operational requirements.*
Zapier Components
Trigger
New Request
Triggers when a new approval request workflow is initiated.

Action
Create Event
Creates a BlueJeans event
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